DME Subsidiary, Ritmo Tunes Teams With Diamante Pictures for BET J 'Reggaeton Rush Hour' SMS Text Contest


NEW YORK, Aug. 15, 2006 (PRIMEZONE) -- DME Interactive Holdings, Inc. (Pink Sheets:DMHD), through its subsidiary Ritmo Tunes, is pleased to announce it has partnered with Diamante Pictures, a full service post-production company offering a full range of production capabilities.

The SMS text contest will air in a commercial format on the "Reggaeton Rush Hour Show," a one hour weekly music show produced by Diamante Pictures which airs on the BET J network. SMS contests will run approximately every two weeks on "Reggaeton Rush Hour" and will feature such rewards as CD packages, apparel, free mobile downloads and getaway prize packages.

The "Reggaeton Rush Hour" show is dedicated to bringing BET J viewers the hottest videos and interviews from artists in the Reggaeton genre. "Reggaeton Rush Hour" is the ultimate source for Reggaeton's music and lifestyle. Future air dates in the coming months include August 19th, August 26th, and September 2, with air times commencing at 3pm and 9pm.

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About Ritmo Tunes

Ritmo Tunes serves as a Latin music portal and digital distributor of mobile content such as ring tones, wallpapers, games and software for mobile communication devices. Ritmo Tunes will target an emerging Latino urban youth market for direct consumer marketing and promote Reggaeton, Latin Hip-Hop, Pop and Rock artists as well as other entertainment content. Ritmo Tunes leverages off its partners' worldwide distribution channel, marketing expertise and advertising campaigns as it expands operations. Ritmo Tunes targets the Reggaeton market and helps facilitate the cross-over movement in the digital entertainment world.

About DME Interactive Holdings, Inc.

Founded in August 1994, DME Interactive Holdings is an ethnically diverse multimedia company with controlling interest in three subsidiaries: Ritmo Tunes, The Girls Entertainment, and Stilo. More specifically, through its subsidiaries DME Interactive focuses on the convergence of high tech multi-media applications and its growing use and acceptance by ethnically diverse groups. DME Interactive has the unique ability to target and cater to minority groups which have traditionally been an under serviced demographic. This type of access is highly sought after by major media firms, with whom DME Interactive intends to partner with in order to deliver their message and market their offerings.

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Note on Forward-Looking Statements

Statements contained in this press release, which are not historical facts, are forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based largely on current expectations and are subject to a number of known and unknown risks, uncertainties and other factors beyond our control that could cause actual events and results to differ materially from these statements. These statements are not guarantees of future performance, and readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. DME Interactive Holdings, Inc. undertakes no obligation to update publicly any forward-looking statements.


            

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