GOLDEN, Colo., April 16, 2007 (PRIME NEWSWIRE) -- HumWare Media Corporation (Pink Sheets:HMWM) announced today that the Company has implemented a plan to expand its Boondoggle Sports Network into the European restaurant and pub market. Over the last several years, interactive quiz games have increasingly become a direct competitor of the more traditional European pub games.
HumWare Media is initially focusing on establishing a presence in the United Kingdom and will utilize their experience to expand into other European countries. HumWare is implementing their new strategy by approaching several of the major pub chains, advertising partners and a number of U.K.-based quiz companies, which the Company plans to employ in the formulation of revised trivia questions.
"Based on recent research, we have identified an amazing opportunity in the European market to significantly expand our Boondoggle Sports Network. This is the perfect time to introduce our unique interactive sports trivia to a rapidly growing and largely untapped U.K. pub and restaurant market," stated John Huemoeller, CEO of HumWare Media Corporation.
HumWare Media recently announced that their Boondoggle Sports Network (BSN) is featured in the Spring Edition of Opportunist Magazine. The two-page spread focuses on BSN, how it works and its unique approach to the hard to reach demographic of 21-40 year old sports fans.
Investors who would like a complimentary copy of Opportunist Magazine are encouraged to contact Big Apple Consulting at 1-866-THE-APPL(E).
About HumWare Media Corporation:
HumWare Media Corporation (HMWM) has diversified operations that publish Internet games and promotional business-to-consumer advertising solutions. The Company is an emerging "new media" advertising company operating the Boondoggle Sports Network (BSN). BSN delivers interactive sports trivia and fantasy sports entertainment to the hospitality industry (bars, restaurants, golf courses, health clubs, and hotels). The Company also sells sports memorabilia through its wholly-owned subsidiary Timeless Sports, Inc.
Safe Harbor Statement: All statements other than statements of historical fact included in this press release are "forward-looking statements" The forward-looking statements, including statements about the Company's future expectations, including future revenues and earnings, and all other forward-looking statements (i.e., future operational results and sales) are subject to assumptions and beliefs based on current information known to the Company and factors that are subject to uncertainties, risk and other influences, which are outside the Company's control, and may yield results differing materially from those anticipated.