GOLDEN, Colo., May 24, 2007 (PRIME NEWSWIRE) -- HumWare Media Corporation (Pink Sheets:HMWM) today announced the launch a new Digital Internet TV network for golf courses called 19thHole.TV.
"This launch signifies our expansion into the golf industry and will give us unique capabilities to provide advertisers with the ability to target one of the most sought-after demographic groups on the planet," commented John Huemoeller, CEO of HumWare. "Our program will provide golf courses with new revenue that is shared from ad sales and help them sell additional tee times with our mobile marketing program."
The new 19thHole.TV Network offers golf courses interactive golf entertainment that is delivered via the Internet and displayed on television monitors inside the clubhouse. The service is offered to courses FREE and revenue from advertisements is shared with the golf course. Our system allows golfers to play trivia games and enter contests that are displayed on the network with their cell phones via a text message. These phone numbers then become apart of a unique database for the golf course to send outbound text messages to sell available tee times, pro-shop specials, etc.
19thHole.TV is delivered via the Internet to solid state media players that pull content from our central servers and then displayed on a Flat panel TV monitor in the clubhouse. The network entertains golfers with relevant content while providing new revenue to golf courses from the delivery up to 18-full motion, 15-second animated ads which are displayed every 15 minutes, 48 times a day or 1,440 times per month, based on a golf courses' 12-hour day.
19thHole.TV will be targeting the $30 billion golf industry with 31,875 golf courses in the world including 18,000-plus in the U.S. and Canada. Advertising to consumers is currently a $263 billion industry and two of the fastest growing media segments are mobile media and out-of-home digital ad networks.
"Golf courses know that unsold tee times are lost profits that can never be recovered and they are looking for new revenues streams," added Huemoeller. "Advertisers want to target golfers and there is no hotter space than digital signage and mobile marketing. We believe we will be able to capture immediate market share."
For more information please visit our web site at www.19thHole.TV
About HumWare Media Corporation:
HumWare Media Corporation is an emerging out-of-home "new media" advertising company operating unique digital signage networks including Boondoggle Sports Network (BSN) and 19thHole.TV. The Company also operates unique fantasy sports contests and sells sports memorabilia through its wholly owned subsidiary, Timeless Sports Inc.
Safe Harbor Act: This release includes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 that involves risks and uncertainties including, but not limited to, the impact of competitive products, the ability to meet customer demand, the ability to manage growth, acquisitions of technology, equipment, or human resources, the effect of economic business conditions, and the ability to attract and retain skilled personnel. The Company is not obligated to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.