MERRIMACK, N.H., April 09, 2018 (GLOBE NEWSWIRE) -- The Red Dot jury has made its decision: After all the products submitted were tested and assessed individually in the course of an evaluation process spanning several days, Big Blue Party X Indoor-Outdoor Bluetooth Speaker designed and manufactured by Brookstone received the distinction “Red Dot.” The panel of experts awards the internationally recognized seal of quality only to products that win them over with their high design quality.
Brookstone Big Blue Party X makes a (really) loud statement
Created by the Brookstone Design USA® team, Big Blue Party X is the loudest, most full-sounding, indoor-outdoor speaker from Brookstone yet. “Every aspect of the new Big Blue Party X was engineered to make the Alpha of outdoor speakers,” said Brookstone Design Manager Robert McCulloch. “We increased its power by 40% and angled four full-range speakers to deliver 360 degrees of coverage, so it sounds great no matter where you place it. We also combined both a powered internal subwoofer and a passive radiator for massive bass. Bring it to a party, and Big Blue Party X will be the loudest speaker there—which means you get to pick the music.”
In its latest version of the popular Big Blue Party speaker lineup, Brookstone also made sure to keep the iconic handle on top which makes it easy to carry. They also gave the cordless and rechargeable speaker up to nine hours of battery life and made it water and sand-resistant.
“If you take it to the beach and get a little sand in the grill, don’t worry,” said McCulloch. “We made it tough enough so you can gently hose the speaker grill down to clean it. Other lightweight outdoor speakers come and go, but Big Blue Party X is built for the long haul.”
Big Blue Party X is available at Brookstone stores and online at Brookstone.com for $229.99.
Evaluation platform for good design
The Red Dot Award: Product Design has roots dating back as far as 1955 and determines the best products created each year. In 2018, designers and manufacturers from 59 countries submitted more than 6,300 objects to the competition. True to the motto “In search of good design and innovation,” a jury comprising roughly 40 members assessed the products individually based on the original. The strict judging criteria, which include level of innovation, functionality, formal quality, ergonomics and durability, provide a frame of reference which the jurors then complement with their own expertise.
A choice of three different distinctions are awarded: The Red Dot: Best of the Best is reserved for the best products in a category, while the Red Dot is the distinction for high design quality. An Honourable Mention is awarded for a particularly well-executed aspect of design work.
“I want to congratulate the award winners sincerely on their wonderful success in the Red Dot Award: Product Design 2018. Success in the competition is proof of the good design quality of the products and once again shows that companies are on the right path. When I speak about good design, I am referring to more than just an attractive product. All the products are characterised by outstanding functionality. This demonstrates that the designers have understood their clients and their needs,” said Professor Dr. Peter Zec, founder and CEO of the Red Dot Award.
Celebration to honour the laureates
The winners will be celebrated at the Red Dot Gala on 9 July 2018. The Red Dot: Best of the Best laureates will receive their well-deserved trophies on stage at Essen’s opera house, the Aalto-Theater, during the award ceremony. At the subsequent Designers’ Night in the Red Dot Design Museum Essen, the Red Dot laureates receive their certificates and can all celebrate their success together in the midst of the award-winning products, as the aftershow party is simultaneously the exhibition launch: For a four-week period, the special exhibition “Design on Stage – Winners Red Dot Award: Product Design 2018” will feature the award-winning innovations as part of the world’s largest exhibition of contemporary design.
The day of the Red Dot Gala coincides with the publication of the Red Dot Design Yearbook 2018/2019, which showcases all of the year’s winning products. In addition, they can be found in the Online Exhibition, the Red Dot App and on Red Dot 21 from that date.
About Brookstone
Founded in 1965, Brookstone is a U.S.-based product developer and retailer of wellness, entertainment, and travel products that are fun to discover, smart to use and beautiful in design. Brookstone products are available at its 145 retail locations in malls and airports throughout the U.S., online at Brookstone.com and through select premium retailers worldwide.
Brookstone is a member of Sanpower Group Company, a private conglomerate whose primary businesses are engaged in technology and modern service industries. With big data serving as its core competitive advantage, Sanpower is rapidly building up an industrial ecosystem across the finance, health and commerce sectors. The company now has an excess of RMB 100 billion in both total assets and annual gross sales, and a controlling stake in more than 100 subsidiaries. Through this diverse set of businesses, Sanpower provides growth opportunities for a 100,000-strong global workforce.
For more information, visit Brookstone.com and follow them at Twitter.com/Brookstone, Facebook.com/Brookstone and Instagram.com/BrookstoneGifts.
The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Brookstone is under license.
About the Red Dot Design Award:
In order to appraise the diversity in the field of design in a professional manner, the Red Dot Design Award breaks down into the three disciplines of Red Dot Award: Product Design, Red Dot Award: Communication Design and Red Dot Award: Design Concept. The Red Dot Award is one of the world’s largest design competitions. In 1955, a jury convened for the first time to assess the best designs of the day. In the 1990s, Red Dot CEO Professor Dr. Peter Zec developed the name and brand of the award. Ever since, the sought-after Red Dot award has been the revered international seal of outstanding design quality. Further information available at www.red-dot.de.
Press contact at Brookstone:
media@brookstone.com
Press contact at Red Dot:
Julia Hesse
Junior PR Manager
Red Dot GmbH & Co. KG
Gelsenkirchener Str. 181
45309 Essen, Germany
Telephone: +49 201 30104–58
j.hesse@red-dot.de
www.red-dot.de/presse
A photo accompanying this announcement is available at http://resource.globenewswire.com/Resource/Download/b6085359-7a3c-4ff1-a8fd-857798ebb1a4