FirstBingo.com Enters Into an Advertising Agreement with AlphaTrade.com


TORONTO, Jan. 15, 2002 (PRIMEZONE) -- FirstBingo.com (OTCBB:FBGO) is pleased to announce that it has entered into an Advertising Agreement with AlphaTrade.com (OTCBB:APTD). Under the terms of this agreement AlphaTrade will become the first international advertiser on the FirstBingo play cards. AlphaTrade is the world's first real-time streaming multilingual stock market data provider with a presence in both North America and Europe. By entering into this agreement with AlphaTrade, FirstBingo can take advantage of the company's international business. This will maximize the company's international exposure and at the same time generate revenue for FirstBingo.

"Although we have entertained numerous advertising requests from a number of high-profile companies, it was a Board decision to focus FirstBingo's marketing efforts on a company that conducts business internationally," commented FirstBingo's President and Chairman. "Our focus on shareholder value remains steadfast and we are committed to generating revenues and profitability for the upcoming fiscal year," comments Wachter.

For a free trial, please link to the following URL: www.alphatrade.com/freetrial/firstbingo/index.html

About FirstBingo.com:

FirstBingo.com specializes in the development and production of multimedia properties, most notably an exciting internet/television game show called TriviaBingo. The company combines the skill testing question aspect of trivia with the excitement and popularity of Bingo. Users to the site (www.firstbingo.com) are able to compete for a variety of prizes and cash giveaways. More importantly, by participating online, players can qualify for a chance to appear on FirstBingo.com's TriviaBingo, the television version of the game.

About AlphaTrade:

AlphaTrade is an electronic multilingual service of comprehensive stock quotes, news, intraday and historical charts. The service provides subscribers access to financial information in an easy-to-use format, at less cost than alternatives.

A cautionary note to investors as certain information contained in this press release may be forward-looking statements and not based on historical fact. Such matters involve risk and uncertainties that may cause actual results to differ materially, including: changes in economic conditions, general competitive factors and the company's ability to execute its business model and strategic plan.



            

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