SHARE REPURCHASE 07.01.2008


SAMPO PLC            ANNOUNCEMENT      07.01.2008

SHARE REPURCHASE 07.01.2008

In the Helsinki Stock Exchange

Trade date              07.01.2008
Bourse trade            BUY
Share                   SAMAS
Amount                  225.000       shares
Total cost              4 187 145     EUR
Average price/ share    18,61         EUR
Highest price/ share    18,78         EUR
Lowest price/ share     18,48         EUR



The company now holds a total of 5 477 000 shares
including the shares repurchased on 07.01.2008

On behalf of Sampo plc

Danske Bank A/S Helsinki Branch

Jukka Huuskonen            Tomi Jääskö