Hans Jepson appointed Vice President Expansion for KappAhl

KappAhl makes a further important strategic move to continue its
store expansion program and its plans for opening new stores in yet
another country. Hans Jepson has been appointed Vice President
Expansion and becomes a new member of KappAhl's management group."Over the next few years we will be focusing on growth through store
expansion and also a fifth market. Hans Jepson has worked with
location issues for many years and has solid experience of the
industry. He will be a valuable contribution to KappAhl's expansion
plans," says Christian W. Jansson, KappAhl's President and CEO.

Hans Jepson, born in 1956, is a construction engineer. He joins
KappAhl from a similar position at AB Lindex where he worked for 16
years. One of Hans Jepson's areas of responsibility will be to
implement KappAhl's goals for store expansion of 20-25 new stores
annually. Hans will take up his new position in April.

For more information, please contact:

Christian W. Jansson, President and                Tel. +46 709 95 02
CEO                                                01
Hans Jepson                                        Tel. +46 705 58 70
                                                   78




KappAhl is a leading Nordic fashion chain with approximately 3,800
employees and close to 300 stores in Sweden, Norway, Finland and
Poland. KappAhl designs, markets and sells value-for-money fashion
with a wide appeal, and focuses in particular on women aged 30 to 50
with family. The head office and distribution centre are located in
Mölndal, in the outskirts of Göteborg. In the 12 months period that
ended on 31 August 2007, KappAhl's net sales were SEK 4.5 billion and
operating profit was SEK 618 million. KappAhl is listed on the OMX
Nordic Exchange in Stockholm. Further information about the company
is available on www.kappahl.com and financial information is
available on www.kappahl.com/ir.