Ensure Charity Revolutionizes Act of Charitable Giving by Donating 50 Percent of Commissions

Financial Services Firm Offers Clients Superior Insurance Solutions, While Generating Unprecedented Impact for Worthy Causes


SAN DIEGO, Feb. 5, 2008 (PRIME NEWSWIRE) -- With substantial support from world-renowned leaders and top-tier non-profit organizations, Ensure Charity, a financial services firm, officially launched today to serve as a major catalyst for the widespread adoption of socially-conscious planning.

Ensure Charity provides financial and insurance solutions for individuals and businesses, and allows its clients to direct 50 percent of the gross revenues (commissions) received to the charity or non-profit organization of their choice.

According to Giving USA, Americans donated more than $295 billion to 1.4 million public charities, religious groups and other non-profits in 2006. With social consciousness on the rise, consumers and corporations can now leverage Ensure Charity as a new method for directing their otherwise unseen funds toward a cause they believe in.

"Our ability to breathe new life into everyday insurance decisions is the key to unlocking Ensure Charity's potential for unprecedented impact," said Josh Jenkins-Robbins, founder and managing partner for Ensure Charity. "Offering individuals and businesses a chance to support a cause they are passionate about, while saving them money in the process, is a powerful equation."

While Ensure Charity's mission is to generate impact through giving, it's also intent on its superior ability to provide the best financial and insurance solutions. The company's experienced team of financial professionals work with more than 50 of the nation's largest life insurance carriers, health insurance carriers and property/casualty carriers and annuity providers to cover a broad array of client needs.

For small businesses to large corporations, Ensure Charity's top offerings encompass group health and employee benefits, property/casualty insurance, executive benefit programs and more.

For individuals, Ensure Charity offers life insurance, annuities and wealth preservation planning. The company also offers an insurance policy review which shows your current policy versus that of all other carriers in the marketplace. When individuals switch to a new policy under Ensure Charity, they can instantly direct 50 percent of the gross revenues (commissions) toward making a difference -- at no additional cost.

For clients without a specific charity in mind, Ensure Charity offers a selection of "Feature Charities," that focus on some of today's most critical issues (e.g. hunger, HIV/AIDS, the environmental crisis, etc.), as well as an expanded roster of "Member Charities," covering an expanded range of worthy causes.

The company's first Feature Charity is Los Angeles-based Children's Hunger Fund (CHF), a non-profit organization that transforms children's lives from hunger to hope. Supplying the resources for 50 million meals and other relief aid to support millions of children throughout the U.S. and in more than 70 countries worldwide, CHF has established a proven method for initiating long-term change in the lives of its recipients to break the generational cycle of poverty.

Further, CHF ensures that more than 99 percent of every dollar raised goes directly to program services for the children it supports. CHF is the only charity in the U.S. to receive a 100 percent score in all three efficiency rating categories from Forbes Annual Review.

Through its partnership with Ensure Charity, CHF now has another means of generating funds. Additionally, if CHF's existing donor base should decide to leverage Ensure Charity's services, they can then direct the 50 percent of gross revenues (commissions) right back to supporting the organization.

"This partnership greatly extends our ability to enhance awareness about childhood hunger," said Dave Phillips, president of CHF. "Ensure Charity's commitment to enabling individuals and businesses to direct their unrealized funds toward the dramatic transformation of a child's life through our programs and services is an inspiring concept."

Ensure Charity's vision to initiate widespread charitable giving has already gained accolades from a host of corporate and non-profit leaders. Key supporters to date include Anthony Robbins, international best-selling author and peak performance coach, Bob Johnson, CEO Dubai Aerospace and former CEO at Honeywell, Eugene Mitchell, chairman of the San Diego Food Bank and director of Public Affairs for San Diego Gas and Electric and Roger Spoelman, president and CEO Mercy General Health Partners and board chairman for International Aid.

"Transforming the quality of lives for others is our greatest joy and our greatest responsibility," said Anthony Robbins, international best-selling author and peak performance coach and Board Member for Ensure Charity. "Ensure Charity enables individuals and businesses alike to impact the disenfranchised through their ordinary planning decisions."

About Ensure Charity

Ensure Charity is a financial services company that has the unique value proposition of allowing clients (individuals and businesses) to direct 50 percent of the gross revenues (commissions) generated from their ordinary planning decisions to the charity or non-profit organization of their choice. For more information, please visit www.ensurecharity.com.


            

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