-- The demand for flexible, responsive, cost-effective security solutions is driving intense Gartner client interest in security-as-a-service offerings. -- SaaS offerings are emerging as important security tools, especially for cost-sensitive and highly distributed business and computing environments. -- Consider innovative new SaaS offerings -- including Gartner cool vendors -- when looking for flexible, cost-effective answers to security problems.Gartner subscribers can access the report from the Gartner web site referencing document G00165350. About Gartner's Cool Vendors Selection Process Gartner's listing does not constitute an exhaustive list of vendors in any given technology area, but rather is designed to highlight interesting, new and innovative vendors, products and services. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness of a particular purpose. Gartner defines a cool vendor as a company that offers technologies or solutions that are: Innovative, enable users to do things they couldn't do before; Impactful, have, or will have, business impact (not just technology for the sake of technology); Intriguing, have caught Gartner's interest or curiosity in approximately the past six months. About AnchorFree AnchorFree has created a new marketing channel for brand and direct response marketers to deliver interactive, timely and targeted advertisements to Internet users when they are away from the home or office. AnchorFree connects advertisers with more than 13 million in-transit consumers in a captive, persistent manner. The AnchorFree Media Network now reaches 190 countries, serves over 5,000 Web site properties and delivers nearly one billion page views per month. AnchorFree is a privately held company based in Sunnyvale, California. About Hotspot Shield Hotspot Shield by AnchorFree is the world's first and only freely downloadable virtual private network, utilized by millions of consumers worldwide who want to safely access the Internet at airports, hotels, coffee shops, at home or work. Hotspot Shield is a free and easy way to ensure privacy and total anonymity online, and can be downloaded at http://www.hotspotshield.com. *Gartner "Cool Vendors in Software-as-a-Service Security, 2009" by Ray Wagner, Peter Firstbrook, Arabella Hallawell, John Girard, John Pescatore, Kelly M. Kavanagh and Neil MacDonald, March 17, 2009.
Contact Information: Media Contact: Tessa Greenwood LaunchSquad 415-625-8555 anchorfree(at)launchsquad(dot)com