LAS VEGAS, June 25, 2009 (GLOBE NEWSWIRE) -- There are few things in American culture as iconic as sports cars and motorcycles, with each regularly topping the list of luxury items in our society. In fact, many would argue that for some Americans, the type of car or motorcycle owned is a personally defining characteristic. Most reading this will have just thought of a friend, co-worker, family member or perhaps themselves, who embody that remark. And so, the entry of a new superbike to the market comes as no quiet arrival.
Enter Viper Motorcycle Company's (OTCBB:VPWS) Diamondback 152 motorcycle which offers motorcycle enthusiasts something new. But you can neither read nor touch this beautiful machine from your comfortable desk chair. Instead, when considering this company and its product, a strong indicator of the bike's prowess and revenue potential can be early sales and the type of dealers willing to put it on their floor.
To this end, Viper has announced today that some of the top dealers in the country are selling out of Viper's flagship Diamondback 152 immediately and clamoring for more. We believe this is critical 'proof of concept' for this bold entry into the storied world of American motorsports.
Perhaps a respected industry voice best explains the Diamondback's appeal. Quoted in today's Viper release, Joe Knezevic, Managing Editor of American Iron Magazine, states, "All I can say is that this engine is impressive, especially since it is a production motor and not a custom built one-off. Simply put, Viper's engineers have done a wonderful job with this proprietary engine and this is the only production bike I know of that comes with such a big heart."
A profile of Viper Motorcycle Company and of interest to industry investors Harley Davidson (NYSE:HOG), Polaris Industries Inc. (NYSE:PII), Honda Motor (NYSE:HMC), and Speedway Motorsports, Inc. (NYSE:TRK) has been made available at the link below.
http://smallcapsentinel.com/VPWS
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