PARSIPPANY, NJ--(Marketwire - March 17, 2010) - Conectics, a CommonHealth professional media planning and buying unit, today announced the promotion of Rebecca Frederick to president. Ms. Frederick advances to her new position from her previous rank of general manager.
CommonHealth (www.commonhealth.com) is a WPP (
As president, Ms. Frederick will maintain primary responsibility for Conectics and will continue to maintain and evolve all of the company's media planning, buying and placement. She will also oversee all client management, new-business initiatives, research and analytics.
With nearly 20 years of experience in professional healthcare media, Ms. Frederick has a diverse background in media healthcare communications, with experience in both the agency and client sides of the industry. Throughout her tenure, Ms. Frederick has helped transition Conectics from a primarily print-based media placement company to managing many of the healthcare marketing arena's largest online media plans.
"Becky is a committed, goal-oriented, and seasoned professional with the insight and talent to continuously and effortlessly translate media consumption habits and trends into actionable plans for clients," said Marc Weiner, managing partner at CommonHealth. "I am confident that she will bring Conectics to even greater heights as she takes on her new role as president," he concluded.
CommonHealth comprises Conectics, Altum, Carbon, CommonHealth Kyowa, Earthborn, EvoLogue, Ferguson, HLS, MBS/Vox, ProCom, Qi, Solara and Valos. The organization also maintains numerous partnerships both within and outside of the WPP network of companies.
Contact Information:
Contact:
Beth Paulino or
Kerianne Slattery
CommonHealth
973 352 1000 tel