Debix Announces AllClear ID: Free Identity Protection Now Available for All US Citizens

Technology Safeguards Adults and Children From One of the Fastest Growing Crimes in the US


AUSTIN, TX--(Marketwire - April 1, 2011) -  Debix, a leading developer of identity protection technology, announced today AllClear ID, the first free identity theft protection service for families. The free service monitors data from thousands of sources including law enforcement for stolen personal information and provides free identity repair if a family member's identity is attacked. The free service is not a trial offer, does not expire and does not require a credit card. The only information required to sign up for essential protection is your name, email, and birthdate.

8 million Americans were affected by identity theft in 2010 and although it's not typically a crime that is associated with children, a new report titled Child Identity Theft from Carnegie Mellon CyLab indicates thieves are targeting children 51 times more frequently than adults, exposing a new and vulnerable demographic to identity theft.

"It's alarming to see thousands of cases where stolen identities of children as young as five months old are being used to obtain driver's licenses, secure employment, open bank accounts and purchase homes and automobiles," said Bo Holland, CEO of Debix. "Parents need to be more proactive about monitoring their children's Social Security numbers. If an attack on your child goes undetected, it can have devastating consequences down the road, such as the inability to win approval on student loans, obtain a job or secure a place to live."

AllClear ID partners with major U.S. companies and government agencies to share identity theft attack information across organizations. The service alerts consumers if evidence of identity theft is detected, free of charge. If a family member's identity is used to commit fraud, AllClear ID's licensed investigators will work to fully repair it at no cost to the family.

"Parents don't usually think about the need to protect their children's identities, but to certain criminals, a child's identity is even more valuable, and the probability of discovery is low since no one is watching," said Holland. "Now every American man, woman and child can enjoy essential identity protection for free."

Families can protect themselves by signing up for AllClear ID free service, which includes Internet surveillance, attack reporting and identity repair. AllClear ID also offers a premium service that offers the highest level of identity theft protection including a $1 million ID Theft insurance policy, credit monitoring and ChildScan. For a limited time starting today, AllClear ID is offering a free one-time ChildScan for families. You can take advantage of this offer by visiting http://freechildscan.allclearid.com.

More information and simple sign up for a free AllClear ID account or free 30-day AllClear ID Pro trial account can be found at www.AllClearID.com.

About AllClear ID
AllClear ID is the world's first 100% free essential identity theft protection service for families. It is powered by Debix, a pioneer and leading force in the identity theft protection industry. Founded in 2004, Debix is widely recognized for delivering the best and most innovative identity protection products to help Fortune 500 companies, universities, state and local governments, healthcare companies, and many other organizations protect their customers after a data breach. For more information, please visit www.AllClearID.com.

Contact Information:

CONTACT:
Jen Cadmus
512-934-8350