Photo Release -- Eternal Image Launches Line of University Cremation Urns

100% USA Made. Eight Schools Initially Available


FARMINGTON HILLS, Mich., Nov. 28, 2011 (GLOBE NEWSWIRE) -- Eternal Image, Inc. (the "Company") (OTC PINK:ETNL), a public company engaged in the design, manufacturing and marketing of officially licensed, Brand-name memorial products, today announced that it has launched its first line of official university urns for several popular schools under its agreement with the Collegiate Licensing Company.

"Our university urn is a fitting tribute to those treasured college days and a school spirit that never fades," said Nick Popravsky, VP of Sales & Marketing for the Company. "Presently we have urns for eight schools available and anticipate adding more schools soon, so check our website regularly for more information."

The Company's university urns are made of solid cherry wood and are manufactured entirely within the United States. They display the school logo and school name on the front, and feature Greek-inspired columns in each corner.

A photo of the University of Missouri urn is available at http://www.globenewswire.com/newsroom/prs/?pkgid=11145. For additional photos of Eternal Image's complete line of university urns, visit the Company's Facebook page or follow this link: http://www.eternalimage.net/product/university-caskets-and-urns/

In addition to urns, the Company also offers headstone engravings for each of the schools in its portfolio. Please call Eternal Image directly for ordering information: 866-622-7538.

About Eternal Image

Eternal Image, incorporated in 2006, is headquartered in Farmington Hills, MI. The Company is the first and primary manufacturer of licensed, Brand-name memorial products such as urns, caskets, vaults, headstones, various memorial gift items, and stationery. Currently, the Company offers products for sale under licenses from Major League Baseball™, STAR TREK®, Precious Moments™, Sandra Kuck, the Vatican Observatory Foundation™, KISS™, the Collegiate Licensing Company™, the American Kennel Club, and the Cat Fanciers' Association™. Eternal Image also has a division called New World Gift Company. New World manages the design, manufacturing, and marketing of memorial gift items and stationery. For more information about Eternal Image or New World Gift Company, visit www.eternalimage.net, www.newworldgiftcompany.com, or call 1-888-6-CASKET. Also, you can join us on Facebook at www.facebook.com/eternalimageinc and follow us on Twitter at www.twitter.com/eternalimageinc. Eternal Image trades on the OTC Pink tier of the OTC market. Investors can find Real-Time quotes and market information for the Company on www.otcmarkets.com.

The Eternal Image, Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=7602

Eternal Image's Safe Harbor Statement can be viewed within our most recent 10-K filing, as well as directly on our corporate website by clicking here: http://www.eternalimage.net/safe-harbor-statement/.

The photo is also available via AP PhotoExpress.


            
University of Missouri Urn

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