Great Style is in the Bag With the New Grace Adele Style System(TM)

Scentsy, Inc's Newest Brand is a Five Step Style System for Accessories


TORONTO, ONTARIO--(Marketwire - Aug. 21, 2012) -

Editors Note: There is a photo and a video associated with this press release.

Whether running to work, to catch a plane, to a night out on the town or to a family commitment, every woman wants to look polished under pressure. She counts on her handbag to carry all her necessities in style - no matter what the occasion - and wants an overall stylish, pulled-together look. This used to take a lot of time and effort, but no longer! Grace Adele is a new a style system of accessories, including handbags, clutches, wallets, clip-ons and jewelry, that gives every woman a personalized look and effortless style in five easy steps. For easy shopping, the entire collection is presented at www.graceadele.com and affordably priced from $25 for a bracelet to $240 for a fine leather handbag.

"We wanted to find a way to help women look great while making style stress-free," said Heidi Thompson, President and co-owner, Scentsy, Inc., the company behind the Grace Adele brand. "That is the inspiration behind Grace Adele-helping women feel confident about their style choices while making it easy and effortless."

Style in Five Easy Steps

The Grace Adele Style System™ answers the call of busy women everywhere. Its step-by-step process lets women create a designer look all their own using mix-and-match accessories organized around colour. The style system guides women through five steps to customize and coordinate their fashion accessories: 1) Pick My Colour 2) Choose My Bag 3) Add My Clutch 4) Style My Bag, by adding clip-ons and accessories and 5) Style Me, which finishes the look with coordinating scarves and jewelry.

Each Grace Adele handbag (from $96 to $240) features a pocket on the outside designed to display a Grace Adele coordinating clutch ($48 to $120), which gives the bag added style. Women can choose from six different clutches in seven colours to give the same base bag a whole new look and change their style at a moment's notice.

As smart on the inside as it looks on the outside

Grace Adele handbags are also designed with an Intelligent Interior™ that keeps the bag neatly organized with inside pockets for Grace Adele accessories including a wallet, makeup bag, and notebook, as well as space for a cell phone and keys.

"Grace Adele makes beautiful and smart design easy," said Scentsy, Inc. CEO and co-owner Orville Thompson. "No other brand offers a style system where women can create great designer looks by following a few simple steps."

International designers helped to create the Grace Adele fall collection which includes a great selection of premium leather bags and clutches available in four colours as well as high-quality, faux-leather bags and clutches available in seven colours. Grace Adele's beautiful handbag clip-on accessories, scarves, and jewelry complement the handbags for a stylish, coordinated look.

About Grace Adele

Grace Adele is a style system designed to give women a step-by-step process for creating great looks and personalized style. With a choice of handbags, clutches, jewelry, scarves, and other style accessories available in a mix-and-match system based on colour, Grace Adele takes you from the morning dash out the door to a fashionable night on the town. Grace Adele is owned by Scentsy, Inc., a rapidly-growing, international party plan company dedicated to creating a social shopping experience that gives Consultants and customers variety, value, and a level of personalization they can't find anywhere else. Grace Adele products are sold through a network of Independent Consultants running home-based businesses in the United States, Puerto Rico, Guam, and Canada. To learn more about Grace Adele, please visit www.graceadele.com.

To view the photo associated with this press release, please visit the following link: http://www.marketwire.com/library/20120820-GAphotoLG.jpg

To view the video associated with this press release, please visit the following link: http://www.youtube.com/watch?v=Vm1Twc7v7yE

Contact Information:

Strategic Objectives
Shelley Owen
416-366-7735
Shelleyowen@strategicobjectives.com

Style and function come together with the launch of Grace Adele Style System(TM). Cora (shown), is one of several handbag designs. The teal cross-body bag features adjustable strap and can be dressed up with a clutch, decorative clip-ons and more. The Intelligent Interior(TM) keeps the bag neatly organized inside. The fully coordinated line also includes scarves, jewellery and wallets, all available at www.graceadele.com.