Milk + Bookies(TM) Hosts Fourth Annual Story Time Celebration

Celebrity Attendees Included Don Cheadle & Bridgid Coulter, Ginnifer Goodwin, Max Greenfield, Adam Scott, Julie Bowen, Jayma Mayes, Chris Messina, Constance Zimmer, Ariel Winters, Dan Bucatinsky, & J.J. Abrams

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| Source: Milk + Bookies

LOS ANGELES, March 11, 2013 (GLOBE NEWSWIRE) -- Milk+Bookies™ hosted their Fourth Annual Story Time Celebration on Sunday, March 10, 2013 at the Skirball Cultural Center in Los Angeles. Milk+Bookies™ is a nationwide charitable organization that inspires children to give back, using books as its currency. The organization facilitates opportunities for children to raise book donations and give back by providing them the tools to host small events nationwide. This year's event title sponsors included DreamWorks, Marc Jacobs Bookmarc, Dave Matthews Band BAMA Works, Creative Artists Agency (CAA), littlejunebugs.com, John W. Carson Foundation, Discover Books, The Honest Company, and Karen Kimmel Studios.

Families enjoyed a fun-filled day joined by celebrity supporters Don Cheadle & Bridgid Coulter, Ginnifer Goodwin, Max Greenfield, Julie Bowen and Adam Scott reading their favorite children's stories; story-inspired arts & crafts led by Little Junebugs; ice cream sandwiches provided by McConnell's Fine Ice Cream and cookies provided by Isabella's Cookie Company, who partnered with the organization to create the official Milk + Bookies cookie.

Costumed characters donated by Jonathan Castile and MagicCharacters.com, entertained children while DJ Groovy David provided music and Jamie Johnson Photography lent her talents to capture special moments.

In addition, a giant "bookstore" was created for families to choose from a wide array of books donated by Discover Books, inscribe them and donate them through Milk + Bookies™. This year's book donation recipient is Operation School Bell.

"We were so excited to host Milk + Bookies Story Time Celebration for the fourth consecutive year. As always, our main focus was "giving," as it is an important issue and a core value of the organization." Says Executive Director Meredith Alexander. "Books help enrich children's lives, stimulate their imaginations and open their worlds to new and exciting adventures, which is why we are so proud to hold this event year after year and give books to children who do not have access to their own AND expose the kids on-site to a wonderful giving experience."

This year's Honorary Committee included Jennifer Garner, Adam Scott, Dave Grohl, Jennie Garth, Max Greenfield, Ginnifer Goodwin, Julie Bowen, Sarah Chalke, JJ Abrams and Blair Kohan, Holly Bario and Jaclyn Lessard. The executive board included Alexandra Carter, Stacy Bernstein, Laura Zimmerman and Todd Putnam lead by Executive Director Meredith Alexander. Together this dynamic team strives to inspire a new generation to give back and make the world a better place.

Press Contact:

Jessica Sutton

Malloy & Co.

310.697.3925

jessica@alexandramalloy.com

ABOUT MILK + BOOKIES -

Milk + BookiesTM is a nationwide charitable organization that inspires children to give back, using books as its currency. At Milk + BookiesTM events, boys and girls are provided the opportunity to select, purchase and inscribe books that are then donated to their peers who do not have access to books of their own. Milk + BookiesTM combines two essential and worthwhile efforts: SERVICE LEARNING AND LITERACY PROMOTION.  Just as important as the book donations, is instilling the seed of giving into each participant, sparking feelings of importance, self-confidence and the desire to give and give again. The Milk + Bookies event model is available to anyone wanting to host their own book party.  For more information, please visit www.milkandbookies.org, like us on Facebook https://www.facebook.com/Milk-and-Bookies and follow us on twitter @milkandbookies. 

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