Just Enough Electronics to Impress Your Friends and Colleagues

Renowned Engineer Bob Zeidman's New Book Explains Modern Electronics in Simple Terms


CUPERTINO, CA--(Marketwired - Apr 8, 2013) - Just Enough Electronics to Impress Your Friends and Colleagues (ISBN 0970227647) by Bob Zeidman is a book intended for people working in high tech but who don't have engineering degrees. If you're a marketer creating strategies for a high tech product, a sales person in an engineering industry, a software project manager, a lawyer litigating high tech intellectual property, a financial analyst reporting on technology companies, or just a friend of an engineer and want to understand what the heck they're talking about, you'll want this book. It will take you on a whirlwind tour of the fundamentals of modern electronics. By the end of the book, you'll be familiar with the basic concepts, and you'll be able to speak their language.

Bob explains his reasoning for the book: "I've given seminars around the world and by far the most popular one was 'Electrical Engineering for non-EEs.' I looked at some of the books available on basic electronics and didn't really like them. I listened to the complaints about them and wrote my own book."

The following topics are covered in the book:

  • Electricity
  • Linear Devices
  • Electricity as Sound
  • Nonlinear Devices
  • Transmission Lines
  • Digital Logic
  • Semiconductor Technology
  • Memory Devices
  • Application Specific Integrated Circuits (ASICs)
  • Programmable Devices (ROMs, PALs, CPLDs, FPGAs)
  • Computer Architecture
  • Engineering Equipment

About the Author:

Bob Zeidman is president and founder of Zeidman Consulting, a premier engineering R&D firm in Silicon Valley focusing on consulting to law firms about intellectual property disputes. Bob is also president and founder of Software Analysis and Forensic Engineering Corporation, the leading provider of software intellectual property analysis tools. Bob is a pioneer in the field of analyzing software source code. He has consulted and testified in over 110 cases involving billions of dollars in disputed intellectual property.

Bob is a prolific writer and instructor, giving seminars at conferences around the world. His publications include articles on engineering and business as well as four textbooks, three novels, and three screenplays. Bob holds 18 patents and earned two bachelor's degrees, in physics and electrical engineering, from Cornell University and a master's degree in electrical engineering from Stanford University.

Contact Information:

MEDIA CONTACT
Bob Zeidman
E-mail:
Phone: (408) 741-5809
Web: www.ZeidmanConsulting.com

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