HOUSTON, May 14, 2015 (GLOBE NEWSWIRE) -- With a friendly focus on food, service and all that goes into helping restaurants succeed, Sysco Corporation (NYSE:SYY) will once again be at the 2015 National Restaurant Association Show in Chicago at Booth 5607 in the McCormick Place Convention Center.
Beyond the food, show attendees who take part in the Sysco experience this year will have an opportunity to gain some valuable professional insights and take part in a celebratory salute to those who serve in the military.
"Sysco is excited to return to the annual National Restaurant Association Show and be part of helping restaurant and foodservice operators to succeed," said Bill Goetz, Sysco senior vice president and chief marketing officer. "It all starts with the food, and this is a wonderful opportunity to learn from others and share our experiences. We especially look forward to interacting with the show attendees through our food specialists on the show floor, through our daily culinary demonstrations, and at the special events that we sponsor."
Fun…¡Espectacular! Lucha Libre Dos
It starts on Saturday, May 16, with an evening of fun, food and festivities at the ¡Espectacular! Lucha Libre Dos event at the Chop Shop/1st Ward in downtown Chicago. Sysco joins Bay Valley Foods, Mission Foodservice and CSSI Marketing + Culinary to present a combination of action, entertainment and Mexican-inspired street fare. Lucha Libre is a traditional Mexican style of wrestling, featuring masked wrestlers ("luchadores") who perform complex holds and aerial maneuvers. At the event, tastemakers and influential members of the foodservice industry – including chefs, operators, manufacturers, distributors and journalists – will come together to cheer on their favorite luchadores.
Food… Fine Cuts of Meat, Seafood, Pork, Produce and More
Each day during the show, a team of Sysco experts will share their knowledge of beef, seafood, produce, pork, supplies, specialty imports, and products for the fast-growing Hispanic segment. These helpful professionals will be available to discuss their areas of expertise and share valuable information about what's trending in the foodservice industry. Some special prize drawings will be featured, including a chance to win a bicycle from Sysco's FreshPoint subsidiary, and a $1,000 voucher for Sysco product and $1,500 Apple vacation gift card from Sysco's Hispanic Segment Marketing team.
Insights… "Foodamentals Studio" Culinary Demonstrations
Inquisitive culinary artists – professional, aspiring and amateur alike – can get a daily dose of educational cooking presentations at the Sysco-sponsored "Foodamentals Studio" in Booth 2388. Sysco-sponsored Foodamentals sessions include topics such as cooking with by-catch seafood and how to prepare no-knead breads. Additionally, in the fully loaded kitchen and demonstration area within the Sysco booth, Sysco's team of chefs and guest chefs will host daily chef challenges, resulting in an opportunity to sample some deliciously prepared items from some of the show's best chefs.
Salute to the Troops
On Monday, May 18, Sysco has teamed up with the National Restaurant Association's Military Foundation to sponsor the "Salute to the Troops" luncheon, honoring members of the U.S. military. The event, held in the Grand Ballroom, will feature celebrity chef Robert Irvine, who served in the British Royal Navy, and actor/humanitarian Gary Sinise, who played Lt. Dan Taylor in the hit movie "Forrest Gump." Sinise has long been involved in veteran causes. In 2011, he formally founded the Gary Sinise Foundation with its mission to serve and honor our nation's defenders, veterans, first responders, their families and those in need by creating and supporting unique programs that entertain, educate, inspire, strengthen and build communities. The pair have worked together and individually to help support the military, and will share inspiring stories from their careers at the lunch.
Check out Sysco's Facebook page at www.facebook.com/SyscoCorporation or Twitter feed at https://twitter.com/Sysco for updates throughout the May 16-19 event.
About Sysco
Sysco is the global leader in selling, marketing and distributing food products to restaurants, healthcare and educational facilities, lodging establishments and other customers who prepare meals away from home. Its family of products also includes equipment and supplies for the foodservice and hospitality industries. The company operates 194 distribution facilities serving approximately 425,000 customers. For Fiscal Year 2014 that ended June 28, 2014, the company generated sales of more than $46 billion. For more information, visit www.sysco.com or connect with Sysco on Facebook at www.facebook.com/SyscoCorporation or Twitter at https://twitter.com/Sysco.