MTG to show NHL ice hockey until 2021 and 2016 World Cup of Hockey

MTG and the National Hockey League (NHL®) today announced a five-year
partnership renewal that includes broadcast and online exclusivity for NHL games
across the Nordic countries – Denmark, Finland, Norway, and Sweden. MTG has also
reached an agreement with the National Hockey League Players’ Association
(NHLPA) & the NHL to broadcast the 2016 World Cup of Hockey.
MTG has held the NHL rights since 2009, and will own the exclusive Nordic rights
to all regular season games, the Stanley Cup® Playoffs, the Stanley Cup® Final,
and key NHL events over the next five years: NHL Winter Classic®, NHL Stadium
Series™, NHL® All-Star, NHL Heritage Classic™, NHL Awards™, and NHL Draft™.

“The NHL is a great league with a huge and loyal fan base in the Nordics. Our
channels and sites are home to thousands of hours of a wide range of live sports
every year, and we are making premium content like the NHL available on multiple
screens so as to grow the community further. We look forward to building on our
successful long term partnership with the NHL organization and brand.”

Jørgen Madsen Lindemann, MTG President and CEO.

“MTG has been the perfect partner in bringing the great stories of the NHL to
the passionate and knowledgeable hockey fans across the Nordics. We look forward
to continuing to bring the world's best hockey to the Nordic countries.”

David Proper, NHL Executive Vice President of Media Distribution and Strategy.

MTG today also announced an agreement with the NHL and the NHLPA to broadcast
the 2016 World Cup of Hockey, a two-week tournament taking place in Toronto,
Canada from September 17 to October 1, 2016 and featuring eight teams of the
world’s best hockey players. With 121 Nordic players under contract with the NHL
– including 77 from Sweden – the international tournament will be played between
national teams from the U.S., Canada, Russia, Sweden, Finland, Czech Republic,
as well as two all-star teams: ‘Team Europe’ and ‘Team North American
Youngstars’.

The World Cup of Hockey is a joint effort of the NHLPA and the NHL, in
cooperation with the International Ice Hockey Federation (IIHF).

“The NHL and the NHLPA are excited that this agreement with MTG will bring a
true best-on-best hockey tournament to the passionate hockey fans across the
Nordic region.”

Sandra Monteiro, NHLPA Chief of Global Business Strategies.

Subscribers to MTG’s online streaming service Viaplay will continue to be able
to watch all games live. The top games will also be shown live on MTG’s pay-tv
sports channels including the dedicated pan-Nordic Viasat Hockey channel and TV3
Sport in Denmark. NHL games can also be broadcast on any of MTG’s ten Nordic
free-tv channels.

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MTG (Modern Times Group MTG AB (publ.)) is an international entertainment group.
Our operations span six continents and include TV channels and platforms, online
services, content production businesses and radio stations. We are also the
largest shareholder in CTC Media, which is Russia’s leading independent media
company. Our shares are listed on Nasdaq OMX Stockholm (‘MTGA’ and ‘MTGB’).

NHL, the NHL Shield, the word mark and image of the Stanley Cup and the word
mark NHL Winter Classic are registered trademarks and the NHL Winter Classic
logo, NHL All-Star logo, NHL Heritage Classic name and logo, NHL Stadium Series
name and logo, NHL Awards name and logo and NHL Draft name and logo are
trademarks of the National Hockey League. All Rights Reserved.

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trademarks of the NHLPA.

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