AppFolio Announces Expanded Value+ Offerings at Third Annual Customer Conference

AppFolio Unveils Property Management Premium Lead Service and Expanded Payment Functionality


SANTA BARBARA, Calif., Sept. 30, 2015 (GLOBE NEWSWIRE) -- AppFolio, Inc. (NASDAQ:APPF), a leading provider of cloud-based business software solutions in the property management and legal markets, today announced the upcoming launch of Premium Leads and Owner/Vendor E-Checks, two new Value+ services built within AppFolio Property Manager (APM), its software solution for property management professionals.

These announcements came during AppFolio's third annual Customer Conference, a three-day event held at The Fess Parker Doubletree Hotel in Santa Barbara, September 28 through 30. Over 700 property management customers from around the United States attended the conference to take part in industry education seminars, networking events, and hands-on product demonstration sessions with AppFolio experts.

Attendees were excited to learn about the new Value+ service offerings, which include a premium tenant lead service referred to as Premium Leads, and an expanded payment platform service referred to as Owner/Vendor E-Checks.

Premium Leads expands on AppFolio's current property management offering by providing property managers with single-click vacancy posting to dozens of popular pay-to-list websites. Rather than competing with tens of thousands of other free vacancy postings on the Internet, property managers using the Premium Leads service can ensure their property listings will appear on exclusive paid websites, as well as at the top of the list on many free listing sites, which increases a property's visibility. As with the other Value+ services offered through AppFolio Property Manager, this service has been designed to be easy-to-use and is built seamlessly into the software solution.

"Earlier this year, AppFolio acquired RentLinx, a rental listing syndicator, with the intention of integrating the RentLinx service into the AppFolio Property Management platform. Today, we're excited to announce Premium Leads, which is the result of those efforts," says Nat Kunes, AppFolio's VP of Product. "Another benefit to customers is that, with Premium Leads, there are no contracts or commitments; customers only pay for the verified leads they actually receive."

The second Value+ service announced at the conference was Owner/Vendor E-Checks, which will allow property managers to quickly and securely pay owner or vendor bills from within APM, without the need to write paper checks or interface with the bank for NACHA file processing.  

"In developing this enhanced payment platform feature, we understood that making payments to owners and vendors was a major pain point for our customers," notes Kunes. "NACHA files and paper checks are cumbersome, and our customers have asked for a better process. We're happy to soon be offering them the convenience of Owner/Vendor E-Checks, which will be a significant time-saver and eliminate the need to go through the lengthy and complex ACH set up process with their banks." 

The addition of these Value+ service offerings further highlights AppFolio's commitment to listening to the needs of our customers and continuing to offer cutting-edge solutions for today's property management professional.

About AppFolio, Inc.

AppFolio provides comprehensive, easy-to-use, cloud-based business software solutions for small and medium-sized businesses in various vertical markets. Our products include cloud-based property management software (AppFolio Property Manager) and cloud-based legal practice management software (MyCase). The Company was founded in 2006 and is headquartered in Santa Barbara, CA. Learn more at www.appfolioinc.com.



            

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