Frightening Fact? Many Millennials Plan to Spend More than $70 on Halloween

COLORADO SPRINGS, Colo., Oct. 7, 2015 (GLOBE NEWSWIRE) -- Showing the increasing popularity of Halloween among young adults, a recent survey of 1,000 13-30 year olds by market research firm Ypulse found that those age 18 or older plan to spend $72.21 this year on costumes and holiday-themed activities. Last year, in a similar survey, young adults 18-30 said they planned to spend $56.10 on their Halloween costume.

Younger teens ages 13-17 indicated they would likely spend $58.49 this Halloween. When asked how they plan to spend Halloween, "hanging out with friends" was the top response, from 54 percent of young adults age 18 or older and from 55 percent of teens 13-17. Nearly four-in-ten teens (38 percent) ages 13-17 said they planned to go trick or treating, compared to 21 percent of those ages 18-30.

"We at Junior Achievement wish our young people a safe and enjoyable Halloween," said Jack E. Kosakowski, president and chief executive officer of Junior Achievement USA. "We hope while they're out enjoying the holiday, they don't break the bank while trying to bewitch their friends."

About Junior Achievement USA® (JA)

Junior Achievement is the world's largest organization dedicated to giving young people the knowledge and skills they need to own their economic success, plan for their future, and make smart academic and economic choices. JA programs are delivered by corporate and community volunteers, and provide relevant, hands-on experiences that give students from kindergarten through high school knowledge and skills in financial literacy, work readiness and entrepreneurship. Today, JA reaches more than 4.6 million students per year in 113 markets across the United States, with an additional 5.6 million students served by operations in 118 other countries worldwide. Junior Achievement USA is a member of JA Worldwide. Visit www.ja.org for more information.