HAMILTON, Bermuda, Sept. 08, 2017 (GLOBE NEWSWIRE) -- Central European Media Enterprises Ltd. (“CME” or the “Company”) (NASDAQ:CETV) (Prague Stock Exchange:CETV) today announced that it is the tenth broadcaster to join the European Media Alliance.
The European Media Alliance is a media network of leading European broadcasters initiated by ProSiebenSat.1 in 2014, and also includes TVN (Poland), TF1 (France), Channel 4 (UK), Mediaset (Italy), MTG (Scandinavia), Dogan Broadcasting (Turkey), Antenna Group (South Eastern Europe), Mediaset Espana (Spain) and SIC (Portugal). The alliance was formed to identify investment opportunities in new digital businesses and to facilitate strategic partnerships among its members.
Christoph Mainusch, Co-Chief Executive Officer of CME, commented: “This alliance is a great match for us, bringing together our leading brands with those of other leading broadcasters across Europe. We look forward to developing our partnerships with members as this will provide better access and reach for growth-stage advertisers anywhere on the continent, accelerate the introduction of better digital technologies and increase the amount of high quality content available to entertain audiences.”
Christof Wahl, Member of the Executive Board, Digital & COO of ProSiebenSat.1 Group, added: “The European Media Alliance is expanding its success story together with CME as a new member. The alliance will reach a geographic area comprising about 550 million inhabitants in total. The Media Alliance enables their members to tap into a pan-European market, earn additional revenue potential, and cooperate on innovative business models particularly in the digital segment.”
CME is a media and entertainment company operating leading businesses in six Central and Eastern European markets with an aggregate population of approximately 50 million people. CME currently broadcasts 36 television channels in Bulgaria (bTV, bTV Cinema, bTV Comedy, bTV Action, bTV Lady, and Ring.bg), Croatia (Nova TV, Doma, Nova World and MiniTV), the Czech Republic (Nova, Nova 2, Nova Cinema, Nova Sport 1, Nova Sport 2, Nova International, Nova Action and Nova Gold), Romania (PRO TV, PRO 2, PRO X, PRO GOLD, PRO CINEMA, PRO TV International, MTV Romania, PRO TV Chisinau and Acasa in Moldova), the Slovak Republic (TV Markíza, Markíza International, Doma and Dajto), and Slovenia (POP TV, Kanal A, Brio, Oto and Kino). CME is traded on the NASDAQ Global Select Market and the Prague Stock Exchange under the ticker symbol “CETV”.