AdRoll’s Q1 2024 State of Digital Marketing Report Unveils the Recovery of CPM, with a 7% Uptick in December
February 28, 2024 07:00 ET
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AdRoll
AdRoll's Q1 2024 State of Digital Marketing Report shows CPM's 7% uptick in December, hinting at recovery. Marketers plan increased spend for 2024.
Strategic Segmentation, Personalization and 33% Lower CPM Defend Against Holiday Shopping Challenges, AdRoll Reports
November 15, 2023 09:00 ET
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AdRoll
AdRoll's Q4 2023 report reveals effective strategies for holiday marketing—utilizing segmentation, personalization, and a 33% lower CPM for optimal ROI.
AdRoll’s Q3 2023 State of Digital Marketing Report Reveals a 50% Drop in CPM, Highlighting Opportunity for Marketers Ahead of the Holiday Season
August 30, 2023 09:00 ET
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AdRoll
SAN FRANCISCO, Aug. 30, 2023 (GLOBE NEWSWIRE) -- AdRoll, the leading marketing and advertising platform that helps direct-to-consumer brands of all sizes grow their businesses, today released the Q3...
AdRoll Partners with WooCommerce to Enhance Customer Targeting Capabilities and Increase Conversions
August 01, 2023 09:00 ET
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AdRoll
SAN FRANCISCO, Aug. 01, 2023 (GLOBE NEWSWIRE) -- AdRoll, a leading marketing and advertising platform for growing brands, today announced a new partnership with WooCommerce, the popular open-source...
Empowering Marketers: AdRoll’s Q2 2023 State of Digital Marketing Report Reveals Actionable Insights to Marketing Amid Economic Uncertainty
May 23, 2023 09:00 ET
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AdRoll
SAN FRANCISCO, May 23, 2023 (GLOBE NEWSWIRE) -- AdRoll, the leading marketing and advertising platform that helps direct-to-consumer brands of all sizes grow their businesses, today released the Q2...
AdRoll Reimagines Multi-Channel Marketing With Launch Of Industry-First Automation Builder
May 02, 2023 09:00 ET
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AdRoll
The ability to run display ads, social ads, and email all in one place enables marketers to optimize performance while saving time and money SAN FRANCISCO, May 02, 2023 (GLOBE NEWSWIRE) -- AdRoll,...
Former Marketo Executive Robin Bordoli Joins AdRoll Group as President of RollWorks
February 05, 2019 09:00 ET
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AdRoll
SAN FRANCISCO, Feb. 05, 2019 (GLOBE NEWSWIRE) -- RollWorks, a division of AdRoll Group, today announced that former Marketo executive Robin Bordoli will become president of the division beginning...
AdRoll Partners with BigCommerce and Yotpo to Enable Direct-to-Consumer Brands with Shopping Behavior Insights and Tools that Drive Sales and Increase Revenue
January 15, 2019 09:00 ET
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AdRoll
SAN FRANCISCO, Jan. 15, 2019 (GLOBE NEWSWIRE) -- Merchants seek better tools to attract and convert shoppers online. In light of general shopping trends, 2.14 billion shoppers are expected to make...
RollWorks Boosts Platform for Account-Based Marketers with New Ways to Find and Reach Target Customers
December 13, 2018 08:01 ET
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AdRoll
SAN FRANCISCO, Dec. 13, 2018 (GLOBE NEWSWIRE) -- According to Gartner, the average B2B deal requires 6.8 people to sign off before a deal is made. As the group of decision makers involved in a...
AdRoll Group Acquires Growlabs to Amplify RollWorks Business Unit
November 08, 2018 16:54 ET
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AdRoll
Robust B2B identity graph addresses industry-wide challenge around access to quality data to connect account information, lead data, and buying intent SAN FRANCISCO, Nov. 08, 2018 (GLOBE NEWSWIRE)...