New Study from eye square and Screenforce Shows Varying Levels of Advertising Effectiveness at Different Times of Day
March 19, 2024 09:30 ET
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Eye Square Inc.
NEW YORK, March 19, 2024 (GLOBE NEWSWIRE) -- eye square, a leading provider of market and media research solutions based in Berlin, today announced the release of a new study conducted together with...
Smaato and Liftoff Reveal the Most Engaging In-App Ad Formats
May 21, 2019 08:00 ET
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Smaato, Inc.
SAN FRANCISCO, May 21, 2019 (GLOBE NEWSWIRE) -- Smaato, the global in-app advertising platform, in partnership with Liftoff, a performance-based mobile app marketing and retargeting platform, today...
eCPMs Increased 32% for Smaato in H2 2018 Compared to H2 2017
February 27, 2019 08:00 ET
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Smaato, Inc.
SAN FRANCISCO, Feb. 27, 2019 (GLOBE NEWSWIRE) -- Smaato, the leading global real-time advertising platform for mobile publishers and app developers, today announced results from its Global Trends in...
National Television Maintained Revenue for 2017-18 Broadcast Season
October 30, 2018 17:00 ET
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Standard Media Index
New York, Oct. 30, 2018 (GLOBE NEWSWIRE) -- Standard Media Index, the most trusted source of ad pricing and revenue data, unveiled national television figures for the 2017-18 Broadcast Season. ...
National Ad Market Jumps 8% in February, Excluding Olympics
March 26, 2018 13:00 ET
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Standard Media Index
New York, March 26, 2018 (GLOBE NEWSWIRE) -- – Standard Media Index, the only advertising intelligence firm to source detailed and complete data directly from the major agency holding groups, today...
US Ad Market Roars into 2018 by Jumping 10.8% in January
February 23, 2018 09:00 ET
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Standard Media Index
New York, Feb. 23, 2018 (GLOBE NEWSWIRE) -- – Standard Media Index, the only advertising intelligence firm to source detailed and complete data directly from the major media holding...
US Ad Market Grows 3.7% in 2017 - New Data from Standard Media Index
January 23, 2018 16:00 ET
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Standard Media Index
New York, Jan. 23, 2018 (GLOBE NEWSWIRE) -- – Standard Media Index, the only advertising intelligence firm to source detailed and complete data directly from the major media holding companies,...
Standard Media Index Taps TV, Media, and Analytics Veteran Meg Meurer Brossy to Lead Client Solutions
October 19, 2017 11:00 ET
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Standard Media Index
New York, Oct. 19, 2017 (GLOBE NEWSWIRE) -- NEW YORK —Oct. 19, 2017 - Standard Media Index (SMI), the advertising intelligence company bringing clarity to the ad industry, recently announced the...
New Data Shows Excessive Increase in Digital Ad Spend Negatively Influence Sales
March 16, 2017 12:04 ET
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Standard Media Index
New York, March 16, 2017 (GLOBE NEWSWIRE) -- Standard Media Index (SMI), the company bringing transparency to advertising data, in conjunction with Bill Harvey Consulting, will release new data...