LOS ANGELES, Calif., Jan 2, 2000 (PRIMEZONE) -- Susan M. Neisloss, former KCBS-TV director of communications in Los Angeles, and Robert J. Jaffe, former director of corporate communications for healthcare products company IVAX Corporation, (AMEX:IVX) have joined Pondel/Wilkinson Group, a Los Angeles-based national corporate and investor relations firm.
Neisloss has become senior counselor of the firm, responsible for directing media strategy for clients spanning a variety of industries, including e-commerce, technology, financial services, consumer brands and healthcare. Jaffe joins the firm as vice president and will focus on investor relations issues for middle market public companies. Both positions are newly created.
At KCBS-TV, Neisloss served as spokesperson and media relations strategist for the network affiliate station in the nation's number one television market. She previously held senior positions with national public relations agencies, including Golin/Harris and Fleishman-Hillard. She also served as media manager and spokesperson for a multi-national company and was a television reporter and bureau chief at several stations around the country.
Neisloss earned a bachelor of arts degree in English from Stanford University.
Jaffe previously was senior corporate communications and investor relations officer of IVAX, a diversified, multi-national healthcare products company headquartered in Miami, Florida. In that capacity, he was responsible for all investor, analyst, media and public relations functions. He also created all collateral financial and other company materials, including IVAX's shareholder reports, press releases and annual reports.
Prior to joining IVAX, Jaffe, who is a certified public accountant, worked for an accounting firm in Miami, Florida. Jaffe earned a bachelor of accounting and a master of science in taxation from Florida International University.
"Susan and Robert bring outstanding talent to our firm, as we continue to broaden our services and resources," said Roger S. Pondel, president and chief executive officer of Pondel/Wilkinson Group. "The addition of these two professionals exemplifies our operating philosophy of providing senior level counselors for day-to-day account management."
Under current management since 1981, Pondel/Wilkinson Group serves public companies and professional and financial services firms from offices in Los Angeles, New York, Boston and Portland. Services include liaison to the professional investment community, shareholder communications, financial media relations and communications for crises and transactions.