Zambezi Notches Impressive 2012

Ad Agency Known for Blending Sport and Pop Culture Grows Reel, Client Base, Profile


VENICE BEACH, CA--(Marketwire - Dec 12, 2012) - In a year highlighted by continued momentum, industry accolades, and next-level brand campaigns featuring music and sport's greatest icons, full-service creative agency Zambezi today announced its robust performance across the board for 2012.

Last year, Zambezi was named Advertising Age's 2011 'Small Agency of the Year - West Region.' 2012 heralded a period of top business and industry honors for the agency. The company was ranked on the Inc. 500|5000 List of Fastest Growing Private Companies for the second consecutive year, as well as No. 5 on L.A. Business Journal's List of Fastest Growing Private Companies in L.A. County.

The shop also gained five significant new business wins in the fourth quarter, adding a host of new clients from the beverage, gaming, social media and sports space to its roster, with campaigns expected to break in early 2013. Zambezi has recorded more than 1,000% revenue growth in three years, and 2012 saw a 130% increase in full-time employees. It has also reached over 30 million accumulative YouTube views for client work produced to date over the last five quarters.

"We are pleased with the trajectory that Zambezi has taken over the past twelve months. Thanks to the dedication and expertise of our entire team and stellar client partners, we continue to cement strategic relationships with top brands, while adding new, progressive clients to our portfolio," said Chris Raih, founder and managing director of Zambezi.

This year, Zambezi was selected for a ONE Show Interactive Merit Award, named a finalist for the renowned Interactive Webby Award and the recipient of several LA Addy Awards.

"I love coming to work every day. I'm proud of where we're at as an agency, and very excited about what's to come," said Brian Ford, founder and executive creative director. "The people here are everything. Great work comes from great people with passion, discipline and collaboration. We have great people."

2012 saw Zambezi break major campaigns for leading brands, including: an integrated campaign for MLB 2K12, featuring 2012 Sports Illustrated Swimsuit Edition cover girl, Kate Upton, along with a host of MLB all-stars; an international ad campaign to support the launch of NBA 2K13, featuring Jay Z as executive producer and NBA star athletes Blake Griffin, Kevin Durant and Derrick Rose, with pre-sale records up 150% from 2011; creative executions for popchips featuring superstar Katy Perry; and the development of SWAG, a cutting-edge, quarterly, interactive magazine for Champs Sports which merges content from sport and culture.

About Zambezi
Zambezi is an independent, full-service creative agency specializing in passion brands. With offices in Venice Beach, CA and Shanghai, China, the agency was established in 2006 and works with world-class companies such as Coca-Cola, Foot Locker Inc., 2K Sports, Heineken USA, and the TaylorMade-Adidas Golf Company. For more information, visit www.zambezi-la.com.

Contact Information:

Contact Info:
Jordan Katz
DiGennaro Communications
(212) 966-9525
Jordan@digennaro-usa.com