London's Athenaeum Hotel & Apartments Affirms There Has Never Been a Better Time to Visit London

Amazing Travel and Accommodation Deals For American Travelers


LONDON, May 2, 2001 (PRIMEZONE) -- London is calling -- and the Athenaeum Hotel & Apartments has the answer. The city is alive with the sights and sounds of spring. The Royal Parks are in bloom, the weather is pleasant and visitors can appreciate all of London's attractions at leisure, before the city gears up for "the Season," otherwise known as Wimbledon, Ascot and the Henley Regatta.

If the season isn't enticement enough for travelers to rush to the nearest airport, the Athenaeum Hotel and Apartments has instituted their Spring into Spring rates, offering tastefully appointed deluxe guestrooms beginning at $265 per night, not including VAT. The rate would normally be $350 plus tax, so the saving comes to roughly 25%. Combine these rates with the great deals several major air carriers are offering and there's never been a better time to visit London.

For instance, British Airways fares from the West Coast currently range from $508 - $1,000, and the airline recently offered a round-trip airfare from San Diego to London for $318! At Virgin Atlantic Airways, travelers can purchase round-trip reduced fares to London online and save $100 on Premium Economy and $35 on Economy class tickets. Of course, airfares change frequently and vary according to regional promotions and seasonality, but these offers should give you a good idea of what's presently available.

But special prices aren't the only news coming from the Athenaeum --exciting developments are afoot at the hotel's restaurant, Bulloch's at 116. According to Sally Bulloch, the hotel's exuberant executive manager and restaurant's namesake, "Spring is a time of renewal, and the hotel's award-winning Chef has unveiled a new menu featuring the choice of traditional New Zealand lamb, Australian beef and pure Aberdeen Angus beef. At the specific request of our guests, there's a new extended fish menu of Scottish smoked salmon, Dover sole, sea bass and turbot. We are also introducing a 'fresh fish of the day' to both our lunch and dinner menus."

The family-owned, luxury Athenaeum Hotel & Apartments enjoys an unsurpassed London location, overlooking Green Park and close to many of the main cultural attractions of the city including the Royal Academy of Arts, Buckingham Palace, Trafalgar Square and Churchill's Cabinet Rooms. London's best shops, restaurants, theaters and parks are within easy walking distance.

For reservations, contact your travel professional or the Athenaeum direct at (800) 335-3300 or fax: (800) 335-3200. Further information can be obtained at the hotel's Website at http://www.athenaeumhotel.com. The hotel's e-mail address is info@athenaeumhotel.com

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