SAN FRANCISCO, CA--(Marketwire - June 28, 2010) - Resistor Productions, an online game development company that creates massively multiplayer online role-playing games (MMORPGs), today announced that it has selected Super Rewards, an Adknowledge company and the leader in monetizing virtual currency for online games and social networks, to provide fully managed payment services and advertising offers for players of its newest version of Clan Wars, which releases June 28th. Leveraging its network of high-quality advertisers, Super Rewards is also helping drive new users to Clan Wars, another important reason it was selected by Resistor Productions.
Clan Wars is the only browser-based, free-to-play game with real-time capabilities for two-player fighting scenarios, requiring no software to download. The Resistor Productions-Super Rewards combination enhances the Clan Wars gaming experience, allowing gamers to choose which offers to interact and respond to, and rewarding them with virtual currency, goods or in-game points. Meanwhile, advertisers can also capture relevant customer leads and engage with social gamers in a more effective and less intrusive manner.
"We are committed to providing a top quality gaming experience with our newest version of Clan Wars, and our partnership with Super Rewards will help us do just that," said Tobias Batton, CEO and founder, Resistor Productions. "Super Rewards' virtual currency platform will not only increase our user engagement and broaden our customer base but it will also help us reach our main objective -- creating the best possible gaming experience for our end-users."
"We are thrilled to partner with Resistor Productions to drive user engagement and bring Clan Wars' gamers a rewarding and interactive game option," said Wally Nguyen, Director of Sales for Super Rewards. "Our virtual currency model enhances the overall atmosphere by allowing end-users to earn currency for free, while helping increase revenues for Resistor Productions. Basically, this is a win-win for advertisers, the game publisher and the players."
While many games allow users to purchase virtual currency for access to special features within the games, Super Rewards allows consumers to earn virtual currency by completing a survey, watching a video, or subscribing to online services. Consumers redeem the currency for virtual goods or points they can use in the game. Each day, Super Rewards generates thousands of free trial leads for thousands of advertisers. Combined with parent company Adknowledge, Super Rewards' global reach spans across 50,000 advertisers, multiple countries, and a growing advertising operations team. It's this extensive reach that attracted Resistor Productions to the Super Rewards platform.
The Clan Wars Facebook application is located at http://apps.facebook.com/clanwarsmmo/. The Clan Wars online game can be accessed http://www.clan-wars.org/.
About Resistor Productions
Resistor Productions is an online game development company dedicated to creating graphically rich, highly accessible massively multiplayer online role-playing games (MMORPGs) for a broad audience. The organization utilizes in-house talent and strategic partnerships to develop and distribute original games for the Web. Resistor's games are free-to-play and accessible via a web browser, developed with the company's proprietary game engine. For more information on Resistor Productions, please visit www.resistorproductions.com.
About Adknowledge
Adknowledge (www.adknowledge.com), the fifth largest advertiser marketplace, utilizes powerful predictive technology to connect advertisers with consumers across multiple channels, including Social, Email and Web Content. Adknowledge has grown to be the largest independent advertiser marketplace focused on high-quality alternatives to traditional search engine advertising. Over 50,000 advertisers use the Adknowledge ad network to promote their offers. In the past two years, the company has acquired Super Rewards, MIVA, Cubics, Lookery, Mediarun and Adonomics. Headquartered in Kansas City, Adknowledge has domestic offices in Los Angeles, San Francisco, Chicago, New York and Florida, and international offices in Canada, the United Kingdom and Australia.
About Super Rewards
Super Rewards (www.srpoints.com) is a leading provider of monetization solutions for online games and social networks. The Super Rewards "offer wall" delivers highly-targeted advertising offers to millions of global Web site and social network users. The platform seeks to maximize revenues for developers while allowing users to earn virtual currency in exchange for signing up for free products or trial offers.
Contact Information:
Media Contacts:
Adknowledge
Eric Doyle
The Conversation Group
310-804-8228
Resistor Productions
Samantha Sok
312-315-8190