SUNNYVALE, Calif., July 31, 2012 (GLOBE NEWSWIRE) -- Cogswell College (http://www.cogswell.edu/siggraph), one of the world's leading regionally-accredited institutions offering a unique curriculum that fuses digital arts, engineering and entrepreneurship, today announced an intensive, two-day workshop aimed at helping creative professionals create and manage businesses.
The new Black Collar Immersion Program™, to be held September 13-15 and again on October 11-13, 2012, is the precursor to the upcoming launch of Cogswell's new Masters in Entrepreneurship & Innovation (MEI), which prepares people to be "Black Collar" entrepreneurs who combine artistry and creativity together with technology know-how and business expertise.
Cogswell College is exhibiting at the SIGGRAPH 2012 Conference August 7 – 9, 2012 in Booth 959 at the Los Angeles Convention Center and will have representatives on hand to answer questions about the Immersion Program and the upcoming MEI program.
"Today's Black Collar economy requires creative professionals to connect directly to their customers," said Chuck House, Chancellor at Cogswell College. "That's due to the rapid pace of change in the creative industry, which means you need the business skills to launch, sustain and grow creative ventures. Our new graduate program is designed to address that need."
Facilitated by Cogswell College faculty, the Black Collar Immersion Program engages participants with their peers in an intensive, hands-on and highly interactive workshop environment.
"The Immersion Program will draw attendees into launching a mock creative venture over the course of the two-plus days," said Debby Hindus, executive director of Cogswell's Entrepreneurship Programs. "This is a roll-up-your-sleeves experience that will get students involved in brainstorming, modeling, prototyping and launching a creative business. In short, it's a microcosm of our focused curriculum on converting creative concepts into market realities."
For more information about Cogswell College's Black Collar Immersion Program, send inquires to immersion@cogswell.edu.
About Cogswell College
Located in Sunnyvale, Calif., in the heart of the Silicon Valley, Cogswell College is an accredited four-year institution of higher education with a curriculum that fuses art, engineering and entrepreneurship (http://www.cogswell.edu). As one of the Bay Area's premier colleges, its novel academic approach offers an integrated model that emulates the industry environment—a collaborative, project-based, learning approach that uses multidisciplinary teams to take projects from concept through the delivery pipeline.
Cogswell alumni credentials include the world's best-selling video games, Gears of War 3, Call of Duty, Skyrim, Halo: Reach, Red Faction: Armageddon, Dead Space and blockbuster films including Alvin & the Chipmunks, Snow White & the Huntsman, Mr. Popper's Penguins, Hop, Moneyball and Madagascar. Student-created films have garnered scores of national awards (http://www.cogswell.edu/student-work/worlds-apart.php).