2XU Announces Three-Year Agreement as Official Compression Partner of Gold Medalist and World Champion Alpine Skier Ted Ligety
March 05, 2013 10:30 ET | 2XU
CARLSBAD, CA--(Marketwire - Mar 5, 2013) - 2XU has signed an exclusive Compression sponsorship with Olympic Gold Medalist and World Champion Alpine ski racer Ted Ligety. This alliance will...
Red Bull Signature Series Debuts in 2012 With More Than 6 Million Average Viewers per Quarter
January 25, 2013 13:29 ET | Red Bull Signature Series
NEW YORK, NY--(Marketwire - Jan 25, 2013) - In its inaugural year, the Red Bull Signature Series reached a historic audience milestone for action sports on broadcast television, drawing over 6...
Cannondale Pro Cycling Will Utilize GURU Experience to Reach Peak Performance This Season
January 13, 2013 16:52 ET | Cannondale
BETHEL, CT--(Marketwire - Jan 13, 2013) -  Cannondale Pro Cycling announced today that the team will utilize the GURU Experience throughout the 2013 season, maximizing athletes' performance and...
SUGOI Announces 2013 Apparel Sponsorship of Cannondale Pro Cycling Team
January 13, 2013 16:51 ET | SUGOI
BURNABY, BC--(Marketwire - Jan 13, 2013) -  SUGOI Performance Apparel, a brand of Dorel Industries (TSX: DII.B) (TSX: DII.A), announced today that it will join the Cannondale Pro Cycling Team...
Live From Hollywood: Cannondale Pro Cycling Launches 2013 Team
January 13, 2013 16:16 ET | Cannondale
BETHEL, CT--(Marketwire - Jan 13, 2013) -  Cannondale, a premium brand of Dorel Industries Inc. (TSX: DII.B) (TSX: DII.A), launched its 2013 pro cycling team, Cannondale Pro Cycling, this past...
Schwinn Launches Helmets on Heads, a National Helmet Safety Education Campaign
October 04, 2012 10:50 ET | Helmets on Heads
MADISON, WI--(Marketwire - Oct 4, 2012) - Schwinn, a brand of Dorel Industries (TSX: DII.B) (TSX: DII.A), is excited to announce today the launch of Helmets on Heads, a comprehensive national...
2XU Sponsored teamTBB Prepares for 2012 IRONMAN(R) World Championships
October 03, 2012 11:00 ET | 2XU
CARLSBAD, CA--(Marketwire - Oct 3, 2012) -  teamTBB heads to Kona after a dominating 2012 season. With numerous wins under its belt, teamTBB is eager to add the 2012 IRONMAN® World...
iON Worldwide Joins Dew Tour as Official Camera Partner
September 10, 2012 10:00 ET | Dew Tour
BURR RIDGE, IL--(Marketwire - Sep 10, 2012) - Alli Sports, a division of the NBC Sports Group, today announced iON Worldwide as the official camera partner of the 2012 Dew Tour. iON Worldwide, a...
Dew Tour Announces Expanded Music Initiative Including DJ/Athlete Collaborations With DJ SKEE for Original Event Inspired Songs
August 15, 2012 06:00 ET | Dew Tour
BURR RIDGE, IL--(Marketwire - Aug 15, 2012) - The Dew Tour today announced a partnership with hip hop DJ and radio personality DJ SKEE, SKEE TV and Build Destroy Music to create ten original songs,...
2XU Is Official Compression Supplier for U.S. Ski & Snowboard Association
August 02, 2012 10:30 ET | 2XU
CARLSBAD, CA--(Marketwire - Aug 2, 2012) - 2XU has partnered with the U.S. Ski and Snowboard Association (USSA). This marks a pivotal step for 2XU. Under the new sponsorship, U.S. Ski Team, U.S....