UPDATE -- Lemma Strengthens Market Position with US Team Expansion and Talent Boost
October 15, 2024 10:55 ET
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Lemma
Lemma expands its U.S. team, adding Jeremy Amigo, Nick Frankl, and Loubna Hassani. Angelina Marmorato is promoted to AVP of Sales and Partnerships.
Lemma Strengthens Market Position with US Team Expansion and Talent Boost
October 15, 2024 09:00 ET
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Lemma
Lemma expands its U.S. team, adding Jeremy Amigo, Nick Frankl, and Loubna Hassani. Angelina Marmorato is promoted to AVP of Sales and Partnerships.
GenAI in Advertising Assessment Report 2024: How GenAI Is Shaping Advertising, and Brands' Approach to It
August 23, 2024 06:55 ET
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Research and Markets
Dublin, Aug. 23, 2024 (GLOBE NEWSWIRE) -- The "GenAI in Advertising: How GenAI Is Shaping Advertising - and Brands' Approach to It" report has been added to ResearchAndMarkets.com's offering. ...
US Political Ad Spending Forecast 2024: The $12 Billion Election is Here - A New High with Spend to Nearly Triple the $4.25 Billion Spent in 2016
August 22, 2024 06:02 ET
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Research and Markets
Dublin, Aug. 22, 2024 (GLOBE NEWSWIRE) -- The "US Political Ad Spending Forecast 2024" report has been added to ResearchAndMarkets.com's offering. US political ad spending will vault past $12...
Latin America Ad Spending 2024: The Economy, Politics and Major Sporting Events Will Weigh Heavily On Ad Spending This Year
August 12, 2024 04:17 ET
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Research and Markets
Dublin, Aug. 12, 2024 (GLOBE NEWSWIRE) -- The "Latin America Ad Spending 2024" report has been added to ResearchAndMarkets.com's offering. Mobile, Video, and Retail Media Fuel Digital's...
TV Advertising Industry Report 2024 - The Rise of Programmatic Ad Buying
August 07, 2024 06:06 ET
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Research and Markets
Dublin, Aug. 07, 2024 (GLOBE NEWSWIRE) -- The "TV Advertising - Global Strategic Business Report" has been added to ResearchAndMarkets.com's offering.The global market for TV Advertising was valued...
U.S. Ad Measurement Trends Report 2024: The Converged TV Market Drags Its Feet in Changing the Currency Regime
July 10, 2024 06:57 ET
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Research and Markets
Dublin, July 10, 2024 (GLOBE NEWSWIRE) -- The "U.S. Ad Measurement Trends H1 2024: The Converged TV Market Drags Its Feet in Changing the Currency Regime" report has been added to ...
LinkedIn Marketing 2024: The B2B Social Platform Is Gaining B2C Interest
July 05, 2024 04:36 ET
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Research and Markets
Dublin, July 05, 2024 (GLOBE NEWSWIRE) -- The "LinkedIn Marketing 2024: The B2B Social Platform Is Gaining B2C Interest" report has been added to ResearchAndMarkets.com's offering. LinkedIn is at...
The Role of Today's CMO: Focus on Enhancing Internal Collaboration for Growth, Strategically Integrating AI and Innovation to Maintain a Competitive Edge
July 05, 2024 04:21 ET
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Research and Markets
Dublin, July 05, 2024 (GLOBE NEWSWIRE) -- The "Role of Today's CMO" report has been added to ResearchAndMarkets.com's offering. The CMO's role is complex and challenging: While some have secured...
US TV and Connected TV Ad Spending Analysis Report 2024: Politics will Buoy Linear TV Ad Spending - Netflix will Generate $70.44 in Ad Revenues Per Ad-supported Viewer, 53.6% More than Hulu
July 04, 2024 04:04 ET
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Research and Markets
Dublin, July 04, 2024 (GLOBE NEWSWIRE) -- The "US TV and Connected TV Ad Spending Forecasts H1 2024: Politics Boosts Linear TV, Streaming Services Push Ad Tiers" report has been added to ...