Smaato Reduces Media Buying Costs With Automated Traffic Curation
October 23, 2018 08:00 ET
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Smaato, Inc.
Proven Machine Learning Technology by Smaato Increases Bid Efficiency by up to 72% for Demand Side Platforms SAN FRANCISCO, Oct. 23, 2018 (GLOBE NEWSWIRE) -- Smaato, the leading global real-time...
New PubMatic White Paper Goes Beyond Bots and Dives Deeper to Provide Tangible Insights About Inventory Quality
October 02, 2018 10:00 ET
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PubMatic, Inc.
REDWOOD CITY, Calif., Oct. 02, 2018 (GLOBE NEWSWIRE) -- PubMatic, the publisher-focused sell-side platform (SSP) for an open digital media future, today released a new educational white paper that...
GDPR Changes Buying Behavior and Mobile Usage Continues Rapid Growth, Smaato Research Shows
September 07, 2018 09:00 ET
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Smaato, Inc.
SAN FRANCISCO, Sept. 07, 2018 (GLOBE NEWSWIRE) -- Smaato, the leading global real-time advertising platform for mobile publishers and app developers, today announced the publication of the Global...
New PubMatic Research Shows Mobile App Advertising Continuing to Thrive Worldwide
September 05, 2018 10:00 ET
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PubMatic, Inc.
REDWOOD CITY, Calif., Sept. 05, 2018 (GLOBE NEWSWIRE) -- PubMatic, the publisher-focused sell-side platform (SSP) for an open digital media future, today released its second Quarterly Mobile Index...
Smaato Accelerates Growth in APAC With Key Industry Leader Hires
August 28, 2018 08:00 ET
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Smaato, Inc.
SAN FRANCISCO, Aug. 28, 2018 (GLOBE NEWSWIRE) -- Smaato, the leading global real-time advertising platform for mobile publishers and app developers, today announced two key strategic hires to manage...
Facebook Chooses TreSensa as Playable Ad Partner
August 02, 2018 10:39 ET
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TreSensa
NEW YORK, Aug. 02, 2018 (GLOBE NEWSWIRE) -- Providing the most actionable and effective ad formats to marketers is one of the most important ways Facebook empowers them to succeed. In response to...
Branded Cities and NinthDecimal Integrate Out-of-Home and Mobile Advertising for Cross-Channel Brand Engagement
July 25, 2018 09:30 ET
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NinthDecimal
NEW YORK, SAN FRANCISCO and TORONTO, July 25, 2018 (GLOBE NEWSWIRE) -- Branded Cities (BC), a premier Out-of-Home (OOH) and iconic media company in North America and NinthDecimal, the leading...
Smaato Assists IAB to Create the Global In-App GDPR Transparency & Consent Solution for the Mobile Advertising Industry
May 10, 2018 08:00 ET
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Smaato, Inc.
SAN FRANCISCO, May 10, 2018 (GLOBE NEWSWIRE) -- Smaato, the leading global real-time advertising platform for mobile publishers and app developers, has announced in parallel with the Interactive...
Smaato Integrates With Amazon Publisher Services to Allow Publishers Access to Premium Global, Mobile-Only Demand
May 02, 2018 10:00 ET
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Smaato, Inc.
SAN FRANCISCO, May 02, 2018 (GLOBE NEWSWIRE) -- Smaato, the leading global real-time advertising platform for mobile publishers and app developers, today announced it has integrated with Amazon...
GlobalWide Media Joins TUNE Certified Partner Program to Advance Mobile Marketing Industry Best Practices
March 13, 2018 09:00 ET
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GlobalWide Media, Inc.
LOS ANGELES, March 13, 2018 (GLOBE NEWSWIRE) -- GlobalWide Media (GWM), a leader in data-driven digital marketing, is thrilled to announced it has joined the TUNE Certified Partner Program. The...