Global TV Advertising Market Report 2020: Market is Expected to Decline from $102.02 Billion in 2019 to $96.92 Billion in 2020 Before Recovering by 2023
January 07, 2021 11:03 ET
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Research and Markets
Dublin, Jan. 07, 2021 (GLOBE NEWSWIRE) -- The "TV Advertising Global Market Report 2020-30: COVID-19 Growth and Change" report has been added to ResearchAndMarkets.com's offering. TV Advertising...
Consumers Using Paid Streaming Services More as a Result of COVID-19; Trend May Be Here to Stay
June 09, 2020 08:00 ET
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TransUnion
CHICAGO, June 09, 2020 (GLOBE NEWSWIRE) -- COVID-19 has brought on many changes in the way people consume media with more than half of Americans (56%) saying they are using paid streaming services...
NinthDecimal Expands Closed-Loop Planning & Measurement Capabilities Through Inscape Partnership
October 30, 2019 18:45 ET
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NinthDecimal
SAN FRANCISCO, Oct. 30, 2019 (GLOBE NEWSWIRE) -- NinthDecimal, the leading omni-channel marketing platform and Inscape, the leading provider of smart TV viewing data, today announced a strategic...
Mediaocean and Operative Announce Pilot for Buyers and Sellers
June 27, 2019 12:09 ET
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Operative, Inc.
NEW YORK, June 27, 2019 (GLOBE NEWSWIRE) -- Mediaocean and Operative have announced the next step in their partnership to create an integrated and electronic buying and selling process for agencies...
TransUnion Extends Digital Marketing Efforts into the Advanced TV Space
April 03, 2019 08:30 ET
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TransUnion
CHICAGO, April 03, 2019 (GLOBE NEWSWIRE) -- Over-the-top (OTT) content providers that deliver media streaming as a standalone product are changing the way consumers consume content. To align with...
Source Creative, an Extreme Reach Company, Announces Acquisition of Slate
June 15, 2016 08:59 ET
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Extreme Reach
Boca Raton, FL, June 15, 2016 (GLOBE NEWSWIRE) -- Boca Raton, FL, June 15, 2016 – Source Creative, the leading global information and archival resource of video ads for advertisers, ad agencies and...
Northern Lights Direct: The Libman Company and FlexClean(TM) Take a Shine to DRTV
May 12, 2016 08:00 ET
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Northern Lights Direct
CHICAGO, IL--(Marketwired - May 12, 2016) - The Libman Company, an all-American household and commercial cleaning products manufacturer, has teamed up with leading brand-based direct response...
Extreme Reach’s Payroll Company, PES Payroll, Attracts Top Talent To Newly Created Roles
April 19, 2016 11:45 ET
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Extreme Reach
Burbank, CA, April 19, 2016 (GLOBE NEWSWIRE) -- Burbank, CA -- April 19, 2016 -- Extreme Reach’s payroll company, PES Payroll, announced today that Sukhi Pabla and Linda Schildkraut have joined its...
EXTREME REACH APPOINTS MELINDA MCLAUGHLIN CHIEF MARKETING OFFICER
March 01, 2016 10:24 ET
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Extreme Reach
New York, NY, March 01, 2016 (GLOBE NEWSWIRE) -- Extreme Reach, the leader in TV and video convergence, announced today that Melinda McLaughlin has joined the company as Chief Marketing Officer....
Extreme Reach Migrates Ad Archival Resource SourceEcreative Onto Platform and Incorporates Several New Features and Enhancements
November 17, 2015 07:01 ET
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Extreme Reach
NEEDHAM, Mass., Nov. 17, 2015 (GLOBE NEWSWIRE) -- Extreme Reach, Inc., the leading provider of TV and digital video advertising solutions, today announced that it has migrated its SourceEcreative...