maxxZone Yahoo Store opens Christmas Sales Campaign


LAS VEGAS, Oct. 13, 2003 (PRIMEZONE) -- maxxZone.com, Inc. (OTCBB:MAXZ) today announced the launch of its first Online Store on Yahoo (YHOO) for an early start to its Christmas Sales Campaign.

"Every facet of maxxZone(TM)'s business -- from product design, function, affordability, lifestyle compatibility to marketing, distribution and sales -- is all about `Players come First'. That simply means serving the ever-changing needs of our maxxZone players and customers and providing direct channels of feedback," according to Roland Becker, CEO, maxxZone.com, Inc. Mr. Becker also was the founder and product designer of Aviva Sports Inc., as subsequently purchased by Mattel Inc. for $42 million cash, with a product concept estimated to have achieved retail sales in excess of $300 million.

MaxxZone will therefore sell its unique sports and active lifestyle equipment exclusively 'Player Direct' via online stores, direct response marketing and maxxZone franchises. "maxxZone's Yahoo Merchant Store is the first of an expanding online retail network to support maxxZone's own eCommerce store," added Mr. Becker.

maxxZone's fashionable, real sports, self-teaching, fun play products will start retailing in December. A complete range can be reviewed on http://www.maxxzone.com/ebooks.html. MaxxZone feels confident that it will gain a place on many Christmas Stocking Lists as more and more parents realize the need to get out and play again, for family fun and fitness.

"maxxZone will accept pre-orders, with payments not due until confirmed shipment dates. October orders will receive a 20% discount, and 10% for November. Customers will be advised when goods are in store and asked to re-confirm order at the original discount price offer," advised Mr. Becker. The maxxZone Yahoo Store will open early this week at http://yahoo.maxxzone.com/ and will feature the full range of Christmas baseball and golf products.

maxxZone online stores will be developed and maintained by Atlantic Synergy Inc (OTCBB:ASGY). Terence Channon, CEO today said, "Atlantic Synergy is pleased to be a member of the maxxZone team, and to service its e-Business and Internet marketing needs, as the company builds its planned major online presence in active lifestyles and sports play."

About maxxZone

maxxZone is a sports equipment company with 30 exclusive product ranges, many under patent rights protection. maxxZone products target 100 million U.S. fun players, and aim to satisfy player needs "From First Try - To Real Play"(TM) with a design focus on in-built learning functionality, safety and 75%-reduced space, real game play. MaxxZone's goal is to move the American family off their seats and into good health through fun sports play. maxxZone.com is a Las Vegas, Nevada-based company and is publicly traded on the OTCBB under the symbol MAXZ. More Details: www.maxxZone.com

NOTE: 'Get it on...maxxZone.com', 'Get into Life', 'Time for a Sports Play Revolution', 'From First Try - To Real Play', maxxZone, Sportoys, FunPlayers, maxxSlam, maxxStix, maxxTrax, maxxSwing, maxxCurve are the trademarks of maxxZone.com, Inc.

Safe Harbor Statement

Certain statements contained herein may be forward-looking in nature and are therefore subject to risks and uncertainties that could cause actual results to differ materially. The company's recent acquisition history, progress toward completing the integration of its acquisitions, history of operating losses, current expense levels compared with its sales, and the state of development of its product portfolio, coupled with the overall economic and competitive operating environments pose a number of risks investors should take into consideration in connection with assessing our financial and operating results. A more detailed discussion of these and other important risk factors can be found in our filings with the Securities and Exchange Commission on forms 10-K and 10-Q.



            

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