ST. GEORGE, Utah, Aug. 8, 2005 (PRIMEZONE) -- CyberKey(r) Corporation (Pink Sheets:CYKC) announced today its plan to revolutionize the multi-million dollar text book industry with its second industry-specific marketing division. The division will focus on the electronic delivery of text, commonly referred to as e-books, and software via a CyberKey storage device. The new division will be known as the Giga-Books(tm) "USB" Division. The company's initial industry specific division, MedKey(tm), targets the medical industry.
The Giga-Books(tm) "USB" division has initiated discussions with several publishers interested in distributing their books via CyberKey's secure USB flash memory device. Textbooks and reference books are particularly well suited for distribution in an electronic form. The formation of a dedicated division is expected to provide for a focused marketing effort and rapid response to possible vendor relationships.
Jim Plant, CEO, CyberKey says "The beauty in using an e-book format for distributing college textbooks concerns costs, stocking requirements, updates, and the reader's ability to cut and paste when creating reports and presentations. The electronic delivery of textbooks should provide a retail cost saving of $20 to $40 on a $100 book. A bookstore can reduce its stocking requirements, as e-book supply is effectively unlimited. Publishers can provide updates to existing texts for authorized e-book owners and the ability to cut and paste directly from a digital document provides for easier and more accurate research papers."
CyberKey management believes the introduction of the Giga-Books(tm) "USB" division will result in real savings for college students and provide copyright protection for college textbook publishers. College textbook publishers have had reason to fear that e-books would become available for free downloading via the Internet just as music has become. CyberKey's proprietary 18 digit encoded serial number provides publishers with the means to identify authorized e-book owners.
Publishers can selectively withhold updates and access to video portions of an e-book based on the serial number assigned each CyberKey. CyberKey's proprietary identification protocol will allow publishers to 'lock' lost or stolen CyberKey devices, thereby safeguarding a consumer's investment in CyberKey based e-books. Missing e-books can be replaced and updated as necessary following a theft or disaster.
About CyberKey:
CyberKey Corporation, based in St. George, Utah, partners with industry leading manufacturers and distributors to deliver secure USB flash-based solutions to vertical markets and content owners, service providers and resellers. CyberKey's solutions solve real world issues in the entertainment, education, government, military, automotive, financial services and medical industries. CyberKey's technology allows users to securely transfer large amounts of data, files and application software from one electronic device to another while employing a patented USB-based Digital Rights Management process. CyberKey's solutions create new opportunities for existing industries and applications.
For more information, please visit CyberKey's website at www.cyberkeycorp.com or contact Matt Maguire 1 866 THE APPL(E).
Statements contained in this news release, other than those identifying historical facts, constitute 'forward-looking statements' within the meaning of Section 21E of the Securities Exchange Act of 1934 and the Safe Harbor provisions as contained in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements relating to the Company's future expectations, including but not limited to revenues and earnings, technology efficacy, strategies and plans, are subject to safe harbors protection. Actual company results and performance may be materially different from any future results, performance, strategies, plans, or achievements that may be expressed or implied by any such forward-looking statements. The Company disclaims any obligation to update or revise any forward-looking statements.