LAKEWOOD, Colo., April 11, 2006 (PRIMEZONE) -- College Partnership, Inc. (Pink Sheets:CGPA), the full-service college planning company, announced today that the Company would be launching a new direct marketing campaign.
College Partnership has aligned with NPP Marketing, Inc. (NPP), a leading direct marketing company (www.nppmarketing.com), for the campaign. NPP clients have consisted of such giants as the American Heart Association, National Foundation for Cancer Research, the Smithsonian Institute, and John Hopkins University.
NPP marketing will distribute approximately 300,000 to 400,000 direct mail pieces per week on behalf of College Partnership, Inc. This level has not been achieved since the company was at its peak in 2004.
"We are delighted that our new alliance with NPP Marketing, Inc. will enable College Partnership to once again roll out its nationally successful workshop model. With the surging number of students applying to colleges on a national scale, College Partnership is well-positioned to fill the void in the college preparation process," stated John Grace, Chairman of College Partnership.
About College Partnership
College Partnership, Inc. is a full-service college planning company offering students and their families integrated resources and services to guide them through the college preparation process. College Partnership's suite of products and services integrates career planning, college major/field of study selection, college selection and preparation for college entrance tests, as well as searches for merit awards. The products consist of printed materials, videocassettes, college major/field of study software, career assessment software, and databases accessible through CD-ROM. The Company provides educational resources that assist families to save time, develop a plan, decrease stress, and reduce college costs. For more information, visit: www.collegepartnership.com.
This release contains forward-looking statements that involve risks and uncertainties. These statements may differ materially from actual future events or results, specifically in the areas of future sales growth and profitability. Forward-looking statements are inherently subject to risks and uncertainties, some of which cannot be predicted or quantified. Future events and actual results could differ materially from those set forth in, contemplated by, or underlying the forward-looking statements. The risks and uncertainties to which forward-looking statements are subject include, but are not limited to, the effect of government regulation, competition and other material risks.