Unique Pizza and Subs Trademarks The Playground


PITTSBURGH, July 26, 2006 (PRIMEZONE) -- Unique Pizza and Subs Corporation (Pink Sheets:UPZS) a Delaware Corporation, has positioned itself to secure another large segment of pizza consumers, families with children, by adding an additional Unique signature line to its menu. The Playground, "A Meal Made Just For A Kid," will be introduced by Unique Pizza and Subs with the understanding that kids have an enormous influence on what and where their families eat. According to a recent Gallup Poll, children ages 3-11 prefer pizza over all other foods for lunch and dinner. The Playground Meal was directly developed for kids in that age group. Jon Amato, a franchisee of Unique Pizza and Subs, stated, "The nutritious and high quality of the food, the very Unique and fun packaging, free toys, and The Playground Points are the main reasons why kids and parents will love The Playground Meal."

Jim Vowler, President and CEO of Unique Pizza and Subs, stated, "I have two little boys of my own and I realize how important it is to make the kids happy when it comes to ordering out. As a parent I want to know my kids are eating healthy but realize my kids just care about taste and toys. That is why we developed The Playground Meal. The Playground Meal serves the same great quality and nutritious food our customers have come to expect from us, but also entertains the kids with a very Unique box, prizes, games and a toy. This is another indication to our loyal shareholders how committed we are in building a strong share value."

With the development and trademark of The Playground, UPZS continues to clearly separate itself from all other major pizza franchises while building strong interest in the investment community. Unique Pizza and Subs is the only publicly traded pizza franchise that has been designed to succeed in "high profile" as well as smaller markets, allowing for a much more rapid growth in any market than its competition. Unique Pizza and Subs has four clear advantages over the rest of the pizza industry: superior quality of product, a unique and extensive menu, Customer Response Center (C.R.C. receives incoming orders for all nationwide stores), and a well defined strategy for converting existing locations within a market.

Unique Pizza and Subs is also in advanced negotiations for: Houston, Texas; Clinton, Michigan; Ontario, California; Royal Oak, Michigan; San Diego, California and Baton Rouge, Louisiana; with the minimum commitment of five locations per territory. This recent flurry of activity is taking place as Unique Pizza and Subs is preparing to open (194 committed locations by the end of 2007) franchises in Austin, Texas; Atlanta, Georgia; Boston, Massachusetts; Milwaukee, Wisconsin; Northeastern North Carolina; Connecticut; New Hampshire; Rhode Island; Virginia and several additional locations in Western Pennsylvania this summer.

About Unique Pizza and Subs Corporation, a Delaware Corporation

Unique Pizza and Subs Corporation currently is a startup/development stage company. Jim Vowler, President and CEO, completed four years of research before opening his first pizza restaurant in Millvale, PA and then spent the next eleven years refining every aspect of the pizza business and was responsible for opening more than 20 locations under the name Unique Pizza Factory Corporation. Mr. Vowler's pizzas were the official pizza of the Pittsburgh Penguins and won numerous awards for taste and quality. Calling on this experience, Mr. Vowler has assembled an experienced management team to further develop the company's unique, quality products and business model that is well positioned for rapid growth.

The Unique Pizza and Subs logo is available at http://www.primezone.com/newsroom/prs/?pkgid=2466

This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 27E of the Securities Act of 1934. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Investors are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties including, without limitation, ability to obtain financing and regulatory and shareholder approval for anticipated actions.



            

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