LONDON, Aug. 4, 2006 (PRIMEZONE) -- Quantech Electronics Corp. (Pink Sheets:QTCE), software developer for marketing communications, announced that it continues to expand its mobile-based advertising solutions.
"Targeting the small screen has become a major development focus for Quantech," notes Liat Matilsky, CEO of Quantech. "One first thing that's different about mobile is that, unlike conventional online, which is one channel, mobile is made up of four totally different channels. There's the mobile Web, video broadcast and VOD, and also downloadable Java applets and games, and, last but not least, text messaging. So the wealth of targetable data is incredible. Our system offers its customers the option of targeting across all four channels, as a basis for extremely effective customized marketing."
Quantech's new mobile-based advertising solutions are grounded in pinpoint target marketing strategies that help its customers effectively target and deliver ads to the huge audience of mobile phone users. The new system links advertisers and publishers of mobile content together in an exchange that houses all the available ad inventory for mobile in a single Web-based directory, and allows its customers to plan and purchase mobile media down to each target zip code.
"In order to pay for that content, providers need more relevant advertising, and in order to justify that, advertisers need an optimally targetable advertisement platform. Quantech's new systems are uniquely suited to these market trends. We are at the threshold of a collaborative breakthrough based on enlightened self-interest: Carriers want more relevant content," explains Matilsky.
About Quantech
Quantech Electronics Corp. is a web-based software development company based in the UK that offers development services focusing on web-based desktop communication tools, call center support tools, and development packages designed to enhance the effectiveness of web-based advertising and instant messaging. Quantech Electronics Corp. develops powerful, easy-to-use software that enhances the effectiveness and efficiency of its customers' online and offline businesses. Driven to provide comprehensive solution packages for their clients' entire online business needs, Quantech focuses on customized developments for medium to large businesses, as well as start-ups. Offering several unique technologies and forged notable strategic alliances, Quantech's rapid-response systems construct client infrastructure at competitive prices. The company's client base includes medium to large sized businesses, as well as start-ups.
Forward-Looking Statements
Certain statements in this news release may contain 'forward-looking' information within the meaning of the Federal securities laws. All statements, other than statements of fact, included in this release may include forward-looking statements that may involve risks and uncertainties. There can be no assurance that such statements will be accurate and actual results and future events could differ materially from those anticipated in such statements. The Company undertakes no obligation to update forward-looking statements to reflect subsequently occurring events or circumstances or to reflect unanticipated events or developments.
To contact Quantech or access more information, please visit our web site at www.quan-tech.co.uk.