SAN DIEGO, Nov. 30, 2006 (PRIME NEWSWIRE) -- Superclick, Inc. (OTCBB:SPCK), a technology leader in IP management solutions to the hospitality today announced that it is broadening its business focus to address the burgeoning online content delivery market through the distribution of its Media Distribution System (MDS(tm)) to hoteliers, conference and event centers, and marketing firms.
Sandro Natale commented that "We recognize that the hospitality market place for Internet service providers and management firms is becoming increasingly saturated. While we continue to leverage our leading edge SIMS (Superclick Internet Management System) and MAMA (Monitoring and Management Application) to provide our customers with a differentiated level of IP infrastructure management and customer support, we have leveraged our platform technologies to develop what we believe is a 'killer application' for marketing directors to delivery targeted marketing and branding messages to guests and users of the local IP network in the hotel and conference center environment." Natale concluded that "Now, with MDS and its capability of being installed on third party IP infrastructures, we have dramatically expanded our addressable market, both in the hospitality channel and in other channels which, to this point, were not as easily accessible to us such as conference centers."
Natale added that "It has been our mission as a company to deliver technology solutions for our customers that carry a demonstrable return on investment, and now, with MDS, we believe that we have crystallized that mission."
Superclick's MDS allows marketing directors for hotels and conference centers to leverage their local Internet network, increasing brand awareness and loyalty programs, also creating ad revenue thereby amortizing the overall cost of their communications infrastructure. MDS provides real-time reporting, flexible content management and serving and is interoperable with any third party IP network infrastructure.
Online advertising is a $12 billion industry, according to the Internet Advertising Bureau.
For more information about Superclick's MDS, contact Superclick's sales department at 1-866-271-0333, ext. 336.
About Superclick, Inc.
Superclick, Inc. (OTCBB:SPCK), through its wholly owned, Montreal-based subsidiary Superclick Networks, Inc., develops, manufactures, markets and supports the Superclick Internet Management System (SIMS(tm)), Monitoring and Management Application (MAMA(tm)) and Media Distribution System (MDS(tm)) in worldwide hospitality, conference center and event, multi-tenant unit (MTU) and university markets. Current clients include MTU residences and Candlewood Suites(r), Crowne Plaza(r), Four Points by Sheraton(r), InterContinental Hotels Group PLC(r), Hilton(r), Holiday Inn(r), Holiday Inn Express(r), Hampton Inn(r), Marriott(r), Novotel(r), Radisson(r), Sheraton(r), Westin(r) and Wyndham(r) hotels in Canada, the Caribbean and the United States.
Forward-Looking Statements
Statements in this press release that are not statements of historical or current fact constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other unknown factors that could cause the actual results of the Company to be materially different from the historical results or from any future results expressed or implied by such forward-looking statements. In addition to statements which explicitly describe such risks and uncertainties, readers are urged to consider statements with the terms "believes," "belief," "expects," "intends," "anticipates," "will" or "plans" to be uncertain and forward-looking. The forward-looking statements contained herein are also subject generally to other risks and uncertainties that are described from time to time in the Company's reports and registration statements filed with the Securities and Exchange Commission.