GOLDEN, Colo., Jan. 3, 2007 (PRIME NEWSWIRE) -- HumWare Media Corporation (Pink Sheets:HMWM) is pleased to close out 2006 targeting the top markets in the U.S. and Canada with the Boondoggle Sports Network. Participation in Boondoggle Sports Network's Fantasy DayGame(tm) (NFL fantasy football) is up more than 100% over 2005, showing in more than 100 restaurants, sports bars, casinos, taverns and retail stores in 39 major metropolitan areas.
The Company also announced that it is launching the first pay-to-play playoff game that utilizes Boondoggle's popular Fantasy DayGame(tm) format from the web site www.boondogglesports.com.
HumWare Media Corporation's wholly owned subsidiary, Timeless Sports Inc. reported November sales up 83% over October. The store opened in August 2006 in the Flat Iron Crossing Mall in Broomfield, Colorado, just outside of Denver and plans to open an estimated thirty-two additional retail locations over the next three years, where they will sell a wide variety of sports memorabilia.
The Boondoggle Sports Network is delivered via the Internet and displayed on television monitors and custom kiosks in bars and restaurants including Hooters, Champps, Jillians and many more. The new kiosks debuted in November of this year and are slated for release in restaurants and sports bars in January 2007.
"We are elated with our success this year. We have created a nationwide buzz in the tavern and restaurant business with the Boondoggle Sports Network and feel we have only begun to tap that market. We are also very excited with the prospects of Timeless Sports, Inc. and the burgeoning deals we have with sports superstars," stated John Huemoeller, CEO of HumWare Media Corporation.
About HumWare Media Corporation:
HumWare Media Corporation is an emerging out-of-home "new media" advertising company operating the Boondoggle Sports Network (BSN). BSN delivers interactive sports trivia and fantasy sports entertainment to the hospitality industry (bars, restaurants, golf courses, health clubs, and hotels). The Company also operates unique fantasy sports contests and sells sports memorabilia through its wholly owned subsidiary Timeless Sports Inc.
Safe Harbor Act: This release includes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 that involves risks and uncertainties including, but not limited to, the impact of competitive products, the ability to meet customer demand, the ability to manage growth, acquisitions of technology, equipment, or human resources, the effect of economic business conditions, and the ability to attract and retain skilled personnel. The Company is not obligated to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.