CHICAGO, June 15, 2007 (PRIME NEWSWIRE) -- Wire Forms, Inc., a general partner of Display Source Design & Factory Ltd, contributed the operating assets and liabilities of Display Source into a newly formed joint venture called Display Source Alliance. Also participating in the creation of the joint venture was Rock-Tenn Co., a NYSE-listed company that contributed the operating assets and liabilities of the Athena permanent point-of-purchase unit of its Alliance POP division.
Transaction terms were not disclosed; however, the shareholders of Wire Forms received a liquidity distribution in conjunction with the formation of the venture.
RSM EquiCo Capital Markets initiated the transaction, led the negotiations and acted as exclusive financial advisor to Wire Forms, Inc.
"Display Source Alliance creates a larger, more capable firm in the permanent POP industry by combining the complementary strategic advantages of Display Source's foreign supply chain and product fulfillment capabilities with Alliance's nationwide sales organization, which has extensive relationships with most major domestic and multinational packaged goods manufacturers," said Brian Boyle, managing director of RSM EquiCo Capital Markets and head of the firm's Chicago office.
About RSM EquiCo Capital Markets
RSM EquiCo Capital Markets LLC (www.rsmequico.com) is a global provider of investment banking services to private and public companies with annual revenues of up to $1 billion. The firm brings together companies, capital and creativity on a national and international scale to help clients achieve their personal and strategic objectives.
As specialists in facilitating mergers and acquisitions, structuring recapitalizations, providing access to capital markets and offering fairness opinions, RSM EquiCo Capital Markets plays a noteworthy role in the "middle-market" field. These services include facilitating the acquisition of North American companies and raising capital for a wide variety of purposes, ranging from acquisitions and leveraged buyouts to balance sheet restructuring.
RSM EquiCo Capital Markets is licensed by the SEC and all state securities authorities, and is a member of the NASD and SIPC. The firm's international headquarters are located in Costa Mesa, Calif. It also has offices in Chicago, Boston, New York and London.
About Display Source Design & Factory Ltd.
Display Source (doing business as Wire Forms, Inc.) designs and manufacturers permanent POP displays manufactured out of wire, tubing, sheet-metal, plastic and wood. In the early 2000s, management augmented its domestic production capabilities, capacity and cost structure by developing a supply-chain partnership with a Chinese manufacturing organization. This competitive advantage has been a key component fueling sales growth over the past five years. Display Source has particular vertical-industry expertise in the bakery and floor covering industries.
About Rock-Tenn Co.
The Alliance POP Division of Rock-Tenn provides world-class promotional and merchandising solutions, including fulfillment and distribution services, to top consumer-product companies and retailers. The majority of Alliance's sales involve the design, manufacture and distribution of temporary POP displays, often pre-loaded with customer products. The Athena division was acquired in 2002 and broadened Alliance's offering to include permanent POP displays. Rock-Tenn Co. is a NYSE-listed company located in Norcross, Ga. Through its subsidiaries, Rock-Tenn manufactures and sells paperboard packaging products to leading consumer product manufacturers; and paperboard products, such as virgin and recycled paperboard, corrugated medium, and market pulp to manufacturers of folding cartons. The company also converts corrugated sheets into corrugated products.