LOS ANGELES and HONG KONG, June 25, 2008 (PRIME NEWSWIRE) -- Hong Kong-based Artificial Life, Inc. (OTCBB:ALIF) (www.artificial-life.com), the leading full-service provider of award-winning mobile technology and applications, today announced the release of a new enhanced version of its mobile TV technology platform SMS Galaxy, which will be re-branded as MoPA-TV 3.0 (mobile participation TV). The upgraded MoPA-TV 3.0 enables new methods of interactivity which are now standard features of the product, including mobile mail and Internet, WAP sites and fixed line channels. As a result, viewers can participate in ways other than text messaging alone.
MoPA-TV 3.0 evolved through the use of SMS Galaxy for a Japanese television show which aired on TV ASAHI. During implementation for the show, new updates and features were integrated, warranting a refocus of SMS Galaxy's product mission. MoPA-TV 3.0 is now dedicated to providing multiple methods of live mobile interactivity for television shows worldwide.
Eberhard Schoneburg, Artificial Life's chief executive officer, said, "We are very excited about our success and the positive feedback we received for our first interactive mobile participation TV show in Japan, which aired the week of June 16 as a live, one-hour event on TV ASAHI. Several enhancements were made to SMS Galaxy in preparation for the show. We broadened the channels from which users can participate in our live TV show formats. Text messaging is no longer the only means of participation. It is now also possible to participate via mobile mail, WAP sites or mobile Internet access as well as through fixed line channels. Therefore, we have decided also to rename the product MoPA-TV 3.0 to reflect the more general use of our platform as a new interface for live mobile participation TV shows."
MoPA-TV 3.0 features include:
* Multi channel interaction
* Detail management with 3D performance optimization
* Automated scene graph selection in real time
* Unlimited preset camera positions and paths
* Dynamic collision boundary checking
* Parameterized volumetric avatar spawning algorithms
* Full 1080p HD optimized textures and mapping
Text message interaction through MoPA-TV is supplemented by additional support of email, mobile Web (WAP) and online access for user participation. In addition, the product integrates enhanced levels of detail management with 3D performance optimization, making the product fully scalable while supporting over 500,000 concurrent live participants. This technique replaces avatars furthest from the camera with lower polygon models in real time. The real-time automated scene graph selection feature prevents cases where large scale simultaneous animations may cause the frame rate to drop. This additional 3D performance optimization technique limits avatars furthest from the camera from being drawn in order to maintain the desired frame rate.
With limitless camera positions, MoPA-TV also enables users to configure pre-defined positions within the 3D scene that can be transitioned to smoothly or jumped to depending on the preference of the controller, in addition to the free range 3D camera control provided by the joystick for orbiting and fly-throughs. This is complemented by unlimited preset camera paths that can be defined with an unlimited number of way-points, an easy method for automating complex camera motions through the virtual worlds. The product also features sophisticated avatar management tools, such as dynamic collision boundary checking to prevent objects from intersecting with one another, which allows buildings and other props to be placed safely into the 3D worlds with avatars located a safe distance away. Parameterized volumetric avatar spawning algorithms for displaying avatars in 3D space allows more avatars to be visualized on screen and the distance between avatars and any other 3D properties can be controlled in real-time. Full 1080p HD optimized textures and mapping enable the highest-quality visual experience, supporting anti-aliasing and high-resolution textures for immediate up-scaling to HD broadcasting standards.
MoPA-TV 3.0 is available for licensing immediately.
About Artificial Life
Artificial Life, Inc. (OTCBB:ALIF) is a public U.S. corporation headquartered in Hong Kong with offices in Berlin (EMEA headquarters) and Tokyo. The company is a leading global full service provider of award winning mobile technology, mobile TV, content, games and business applications (see also the company's homepage: www.artificial-life.com; and our m-commerce portal: www.botme.com).
Forward-Looking Statements:
This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Such forward-looking statements include, without limitation, statements regarding our future results of operations, financial condition and business prospects. In some cases, you can identify forward-looking statements by terminology such as "may," "will," "should," "expect," "intend," "plan," "anticipate," "believe," "estimate," "predict," "potential," "continue," or the negative of these terms or other comparable terminology. Although such statements are based on our own information and information from other sources we believe to be reliable, you should not place undue reliance on them. These statements involve risks and uncertainties, and actual market trends or our actual results of operations, financial condition or business prospects may differ materially from those expressed or implied in these forward looking statements for a variety of reasons. Potential risks and uncertainties include, but are not limited to, our ability to obtain additional funding to operate and grow our business; the unproven potential of our mobile gaming business model; changing consumer preferences and uncertainty of market acceptance of our products; timely adoption and availability of 3G mobile technology; market acceptance for use of mobile handheld devices to play the interactive games; unpredictable mobile game development schedules; our reliance on a relatively small number of brands; our ability to license brands from others; our dependence upon resellers and telecommunication carriers and operators to distribute our products; our ability to successfully develop, introduce, and sell new or enhanced products in a timely manner; and the timing of new product announcements or introductions by us or by our competitors. For additional discussion of these risks and uncertainties and other factors, please see the documents we file from time to time with the Securities and Exchange Commission, including our Annual Report on Form 10-K filed on March 13, 2008. We assume no obligation to update any forward-looking statements, which apply only as of the date of this press release.