Navatar Group Signs New Customers MidOcean Partners, Crestview Advisors, Arlington Capital, GKM Newport for Private Equity CRM Application Built and Run On the Force.com Platform



 First Comprehensive CRM for Private Equity, Fund of Funds and Venture
 Capital Firms That Requires No Hardware, Software, or IT
 Infrastructure Resources

 Deep Functionality to Manage Fundraising, Capital Commitments, Deal
 Flow and Portfolio Performance

 Free 30 day Trial of Private Equity CRM for Force.com Now Available
 On the Force.com AppExchange

SAN FRANCISCO, Nov. 3, 2008 (GLOBE NEWSWIRE) -- Salesforce.com Dreamforce Conference -- Navatar Group, a global salesforce.com partner in financial services, today announced several new customers including MidOcean Partners, Crestview Advisors, Arlington Capital, GKM Newport using Navatar's CRM for Private Equity, an on-demand application to manage operations for private equity, fund of funds and venture capital firms. Navatar's CRM for Private Equity is built and runs entirely on salesforce.com's Force.com platform and is available on the Force.com AppExchange.

Navatar CRM for Private Equity facilitates the most important operational functions of private equity firms, including:



 * Manage fund lifecycle
 * Identify potential investors for funds
 * Track investor commitments
 * Manage commitment transfers
 * Manage co-Investments
 * Track side Letters, agreements for limited partners
 * Identify correspondence for funds
 * Track deal flow and deals in pipeline
 * Track performance of portfolio companies

"Navatar's Private Equity CRM for Force.com will enable us to manage fundraising, capital commitments, deal flow and portfolio performance with minimal internal IT resources and required no hardware or software expenditures or support," said Denise Dickens, Marketing & Investor Relations, MidOcean Partners.

"We were pleasantly surprised by the features and functions provided by Navatar Group's Private Equity CRM for Force.com," said Wing Keith Summers, Chief Operating Officer, Crestview Advisors."It is improving efficiency throughout our organization."

"We were extremely impressed with the breadth and depth of functionality built into the CRM for Private Equity from Navatar Group. Their team clearly brings a solid understanding of the Private Equity world," said Perry Steiner, Partner, Arlington Capital Partners.

"We subscribed to Navatar Group's Private Equity CRM for Force.com since it came with all the features and functions needed to automate our operations, out-of-the-box," said Eric Hargrove, GKM Newport. "We did not require any hardware, software or programming."

The Navatar Private Equity CRM is built and runs on the Force.com platform, inheriting all the benefits of the fastest and easiest platform for building on-demand business applications. Force.com includes robust security and sharing models, workflow, analytics, customization, integration, and mobile access as well as the reliability, availability and global scale of salesforce.com's trusted and proven infrastructure.

"Force.com gives Navatar the ability to focus on innovation, not infrastructure," said Renny Monaghan, VP Financial Services, salesforce.com. "With Force.com, Navatar Group has been able to use their strong expertise in Private Equity to deliver deeper functionality and broader collaboration to drive customer success in the financial services industry."

"To run their operations, Private Equity firms no longer have to depend on tedious on premise software that requires technical staff for maintenance," said Alok Misra, Principal, Navatar Group. "Force.com enables us to constantly roll out new features and innovation to all our Private Equity customers at the same time."

30-Day Free Trial

Navatar's Private Equity CRM for Force.com is now available for a 30-day free trial on the AppExchange or at http://www.navatargroup.com. Contact 212 461 2140 or sales@navatargroup for more information.

Navatar's Private Equity CRM for Force.com can also be viewed at the Dreamforce conference Expo in San Francisco, California, from Nov 3rd to Nov 5th.

About the Force.com Platform and AppExchange

Force.com is the only proven Platform as a Service for building and running business applications in the cloud. The Force.com platform powers the Salesforce CRM applications, more than 800 ISV partner applications like those from CODA and Fujitsu, and more than 85,000 custom applications used by salesforce.com's 47,700 customers such as Japan Post, Kaiser Permanente, KONE and Sprint Nextel.

Force.com is the fastest platform for building and deploying complex business applications. Unlike a stack of disparate client/server hardware and software products, Force.com unifies the development and deployment model from the database to the device, allowing developers to easily assemble applications with clicks, components and code, and then instantly deploy them on salesforce.com's trusted global infrastructure. Customers and partners are using Force.com to build diverse business applications from supply chain management to compliance tracking, brand management, accounts receivable, claims processing applications and much more.

Applications built on the Force.com platform can be easily distributed to the SaaS community through the Force.com AppExchange marketplace at http://www.salesforce.com/appexchange/.

About Navatar Group

Navatar Group (http://www.navatargroup.com), a premier salesforce.com partner, is a global consulting firm that excels in SaaS advisory and implementation services and products. Founded by veterans of Deloitte Consulting, Navatar Group is a leading provider of Force.com solutions for the Financial Sector.

One of the first to bring Wall Street experience to Cloud Computing, Navatar provides ready-to-deploy Force.com-based CRM solutions for Equity Capital Markets, Debt Capital Markets, Mutual Funds, Hedge Funds, Private Equity and Mergers & Acquisitions. Navatar's CRM solutions for Financial Services are being used by firms in North America, EMEA and APAC. Navatar Group is headquartered on Wall Street, New York with offices in Washington DC, London and New Delhi, India.



            

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