Artificial Life's MoPA-TV is Nominated in the GSMA's Asia Mobile Awards 2008


LOS ANGELES and HONG KONG, Nov. 17, 2008 (GLOBE NEWSWIRE) -- Artificial Life, Inc. (OTCBB:ALIF) (www.artificial-life.com), a leading full service provider of award-winning mobile technology, games and applications, today announces that MoPA-TV(tm), the company's innovative cross platform technology, has been nominated in the GSMA's Asia Mobile Awards 2008 under the category of Best Mobile Music, TV or Video Service.

The GSMA is the trade group for the mobile industry, representing more than 750 mobile networks across 218 countries and its Mobile Asia Awards program recognizes outstanding growth, innovation and leadership across Asia's mobile industry.

Participants in the Best Mobile Music, TV or Video Service category must create, develop or deliver innovative mobile music, TV or video services content that ultimately delivers a compelling multimedia to users that drives new revenue streams and demonstrates widespread take up of exciting new services -- in all, providing a new level of entertainment experience for mobile users in Asia. A number of additional factors were included in the criteria, notably mobile market take up; types of content that users have access to; the technology underlying it; as well as user appeal, simplicity, revenues generated, value for money as well as many others. The awards are judged by independent experts, such as journalists, analysts and academics.

Five entries are short-listed in this category this year, with one winner to be announced at the Mobile Asia Congress in Macau on November 18, 2008.

"We are excited to be a nominee in the Mobile Asia Awards. MoPA-TV is one of the areas of business expansion that we are focusing on as we see the great potential it possesses to create a whole new realm of interactive entertainment. This recognition by the GSMA once again proves that we are headed in the right direction with our mobile applications and we look forward to seeing more and more MoPA-TV programs spread around the globe," said Eberhard Schoneburg, CEO of Artificial Life, Inc.

MoPA-TV(tm) is also recognized as an outstanding entry for the MIPCOM Mobile and Internet Screening 2008 under the category of Cross Media Engagement Format by which was recently held in Cannes, France, on October 13-15, 2008. Participants in the Cross Media Engagement Format category had to justify their projects based on target audience, special features, marketing potential, business model, launched status, and success to date. The screening panel was impressed by the unique interactive format that MoPA-TV offers, as the project matched precisely what the screening panel was looking for -- use of multiple platforms for distribution, user engagement, and interactivity.

About Artificial Life, Inc.

Artificial Life, Inc. (OTCBB:ALIF) is a public U.S. corporation headquartered in Los Angeles, with its production center in Hong Kong and additional offices in Berlin (EMEA headquarters) and Tokyo. As a leading, full-service provider of mobile broadband 3G technology, mobile participation TV, mobile gaming, content and business applications, Artificial Life provides 2D and 3D multi- and single player rich-media applications for 3G, 3.5G and 4G network-enabled mobile phones. Recognized internationally for outstanding content quality and technology, Artificial Life transcends traditional modes of mobile communications and interactive gaming. For more information, please visit www.artificial-life.com or the company's m-commerce portal at www.botme.com.

Forward-Looking Statements:

This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Such forward-looking statements include, without limitation, statements regarding our future results of operations, financial condition and business prospects. In some cases, you can identify forward-looking statements by terminology such as "may", "will", "should", "expect", "intend", "plan", "anticipate", "believe", "estimate", "predict", "potential", "continue" or the negative of these terms or other comparable terminology. Although such statements are based on our own information and information from other sources we believe to be reliable, you should not place undue reliance on them. These statements involve risks and uncertainties, and actual market trends or our actual results of operations, financial condition or business prospects may differ materially from those expressed or implied in these forward looking statements for a variety of reasons. Potential risks and uncertainties include, but are not limited to, our ability to obtain additional funding to operate and grow our business; the unproven potential of our mobile gaming business model; changing consumer preferences and uncertainty of market acceptance of our products; timely adoption and availability of 3G mobile technology; market acceptance for use of mobile handheld devices to play the interactive games; unpredictable mobile game development schedules; our reliance on a relatively small number of brands; our ability to license brands from others; our dependence upon resellers and telecommunication carriers and operators to distribute our products; our ability to successfully develop, introduce, and sell new or enhanced products in a timely manner; and the timing of new product announcements or introductions by us or by our competitors. For additional discussion of these risks and uncertainties and other factors, please see the documents we file from time to time with the Securities and Exchange Commission, including our Annual Report on Form 10-KSB filed on March 13, 2008. We assume no obligation to update any forward-looking statements, which apply only as of the date of this press release.



            

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