Bogner 2008 Winter Outerwear Line to Appear at New Canaan Ski & Sport(TM)

NEW CANAAN, CT--(Marketwire - December 2, 2008) - New Canaan Ski & Sport announced that designer Willy Bogner's luxury 2008 outwear line will debut at their New Canaan store this week, the only Bogner ski trunk show event of its kind in the state of Connecticut. A representative of the Bogner clothing line will be showing limited edition and specialty items, not available in most stores. "This is another coup for us, in terms of allowing our customers to connect with a brand created by a skiing champion and a global fashion visionary," noted co-owner Susan Alberino. "Both the store and our brand have similar brand characteristics, in terms of quality, fashion, and a lifestyle that exudes confidence," commented Randy Florence, East Coast Sales Manager at Bogner. The event will run exclusively in CT on 12/4 and 12/5 at the New Canaan store on Forest Street.

About New Canaan Ski & Sport

Currently in its 33rd year of business, New Canaan Ski & Sport was founded by John Alberino in 1976. The mission statement of the stores is to offer NY and CT customers a one-stop destination for high quality, high value sports fashion/apparel, equipment, accessories and other types of sports-related merchandise. Originally more of a fall/winter ski shop, the business has expanded its merchandise mix and offers seasonal items year round.

About Bogner

For more than 75 years, Bogner has been synonymous with will skiing, fashion, championship sports and entertainment. Started as a Nordic skiing equipment and apparel importer in 1932 by Willy Bogner, Sr., the company expanded into the design of fashionable and highly functionally ski and sportswear for men and women. By 1960, the company grew to a 500-person firm and became one of the leading skiing and winter fashion design houses in Europe. The tradition continues today with Willy Bogner, Jr. and his wife, Sonia Bogner. Bogner, with its signature "B" insignia, is a global brand bringing together the best of fashion, skiing, and entertainment. From skiing to evening attire, from fragrances to over 30 feature movies, the Bogner brand is at the intersection of sports, luxury and confidence.

Contact Information: Media contact: Chuck Hirsch chuck@magnetconcepts.com New Canaan Ski & Sport Ridgefield Ski & Sport 11 Forest Street New Canaan, CT 06840