Next New Networks Tops 300 Million Views in 2008

NEW YORK, NY--(Marketwire - January 14, 2009) - Next New Networks, the leading online television company, today announced that it achieved more than 300 million views of its online programming in 2008 and passed 400 million total since the company's inception, representing more than 200 percent growth over 2007.

The record audience caps a momentous year for Next New Networks, as the company launched exciting new networks including TMI Weekly with Julia Allison and her partners in NonSociety; popularized one of the year's most famous pop culture celebrities in Barely Political's Obama Girl; and worked with many leading brands and agencies on creative, successful advertising campaigns to support its online TV programming.

"2008 was a breakthrough year for Next New Networks. We established the company as the leader and innovator in the growing online television space, while achieving record viewership and attracting Fortune 500 advertisers and sponsors," said Lance Podell, CEO of Next New Networks. "In the coming year, online TV, with its growing, passionate and loyal audience, remains a clear bright spot in the market and an exciting, established alternative to broadcast and cable TV for engaging with consumers."

According to comScore Networks, online video viewership is surging, with U.S. audiences viewing 34 percent more online videos in November 2008 compared to 2007, and more than 77 percent of the total U.S. Internet audience viewing online video during the month. With 11 networks that have exceeded 1 million views per month, and close to 400,000 subscribers across all of its networks, Next New Networks is seeing the fruits of consumers' expanding appetites for online programming as more and more people are tuning into its shows for their online entertainment on a regular basis.

Programming highlights included:

--  The launch of new networks Nite Fite and TMI Weekly, and new show
    Beyond the Trailer (part of the Indy Mogul network);
--  Webby award winner Fast Lane Daily aired its 500th episode and
    surpassed 55 million views;
--  ThreadBanger saw 57 percent growth in site traffic over 2007, and
    became the first network to have a product designed specifically for its
    viewers in Janome's limited edition ThreadBanger sewing machine;
--  Barely Political reached over 100,000 YouTube subscribers and released
    over two dozen viral hits;
--  Channel Frederator was named one of iTunes' 2008 Classics for Best
    Video Podcast;
--  The sponsored series Nite Fite hit 5 million views;
--  The Indy Mogul team was featured in Yahoo!'s 2008 People of the Web
    series, which highlights the most exciting content creators working online
    today.
    

"In addition to our stellar audience growth in 2008, we also cracked the code for advertising and monetizing our networks and audience by creating campaigns that really succeed in this medium," added Podell. "Today, we offer proven reach to advertisers, delivering millions of impressions of their brand messages and unique sponsorship opportunities that only work in online TV."

During the past year, a number of leading brand advertisers made debuts on Next New Networks programs. In 2008, Next New Networks ran successful ad campaigns with measurable reach for many major brands, including Cotton, Starburst, Unilever, Universal Pictures, Valvoline and Lions Gate Entertainment. The Lions Gate relationship, in promotion of the movie "W.," resulted in over 2 million YouTube views within the first 24 hours and more than 5 million views to date.

Next New Networks also continued to lead the industry in innovative distribution strategies, forging partnerships with the top and most relevant destinations on the Web to enable audiences to tune in when and how they want. In addition to entering into new online video portal partnerships with Yahoo! Video, Hulu, Break, Metacafe, Comcast and Voxant, the company maintained a featured presence on YouTube and is one of the top independent programmers on the site.

About Next New Networks

Next New Networks is the premiere new media company, creating, marketing and syndicating some of the world's most popular online television networks. Since its inception in March 2007, the company has launched 16 networks, and its programming has been viewed more than 400 million times.

Hit programming from Next New Networks includes Channel Frederator (home of "Internet People" and popular series Nite Fite), Barely Political (the creators of Obama Girl), daily auto news network Fast Lane Daily, DIY filmmaker network Indy Mogul, and lifestyle network ThreadBanger. The company, headquartered in New York, is privately owned, with investors including Spark Capital, Goldman Sachs and Velocity Interactive. For more information, please visit www.nextnewnetworks.com

Contact Information: Press Contact: Melissa Klein LaunchSquad (415) 625-8555 nnn@launchsquad.com