Bell Microproducts Teams With HP to Deliver OEM-Ready Programs

New 'Build OEM Better' Program Poised to Provide OEMs With ROI Advantages


SAN JOSE, Calif., July 14, 2009 (GLOBE NEWSWIRE) -- Bell Microproducts Inc. (Pink Sheets:BELM), one of the world's largest value-added distributors of storage and computing technology, today announced the expansion of its OEM-Ready programs and product offerings. Working with HP, Bell Microproducts is introducing "Build OEM Better" (BOB), a program in which the company will leverage its insight and access into embedded system manufacturers with HP's innovative, top quality technology components to offer unique ROI advantages to OEM business teams.

According to Gary Gammon, senior vice president of enterprise marketing for Bell Microproducts, "Bell Micro continues to define its real value-add role in the technology chain between technology manufacturers and OEM/VAR customers, with the continued expansion of its OEM-Ready programs defined as part of the BOB initiative. By applying our knowledge of how OEMs operate their businesses, Bell Micro has been able to define and offer OEM-specific services, which help them to save real dollars or increase their competitiveness in their own markets. In short, we are transforming the way distributors do business."

With the Bell Micro OEM-Ready program, customers have the ability to quickly respond to custom requests as well as lower costs and accelerate delivery time. By offering access to HP-branded technology combined with services such as product design, assembly, shipment, service and support, Bell Micro is uniquely positioned to assist its customers in bringing their products to market. Bell Micro helps customers save on costs associated with warehousing, auditing, insurance, integration, support and shipping.

Designed to offer assistance at every stage in the OEM solution lifecycle, BOB introduces HP as Bell Microproducts' industry standard building block for OEM customers and provides them with ready access to HP's market-leading components. With a newly launched sales portal and the power of Bell Microproducts' 120 dedicated, knowledgeable OEM sales representatives, Bell Microproducts is offering a new value proposition that goes well beyond the traditional price and delivery benchmarks by which distributors are evaluated. As the first distributor to offer HP's new OEM program, Bell Microproducts is effectively setting a new benchmark by which distributors will be measured.

"OEMs can rarely foresee the hidden challenges and complexities that building their own off-the-shelf 'white box' systems entail," noted Jerome Wendt, president and lead analyst for DCIG. "Bell Micro and HP's new BOB program removes these complexities while giving them a trusted partner upon whom they can rely."

For more information, please visit www.buildoembetter.com.

About Bell Microproducts Inc.

Bell Microproducts (Pink Sheets:BELM) is an international, value-added distributor of a wide range of high-tech products, solutions and services including, storage systems, servers, software, computer components, and peripherals, as well as maintenance and professional services. An industry-recognized specialist in storage products, the company is one of the world's largest storage-centric value-added distributors.

Bell Microproducts is uniquely qualified with deep technical and application expertise to service a broad range of information technology needs. From design to deployment, its products are available at any level of integration, from components to subsystem assemblies and fully-integrated, tested and certified system solutions. More information can be found in the company's SEC filings, or by visiting the Bell Microproducts web site at www.bellmicro.com.

The Bell Microproducts Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=5738



            

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