SAN FRANCISCO, July 28, 2009 (GLOBE NEWSWIRE) -- Getfugu Inc. (OTCBB:GFGU) (www.Getfugu.com), developers of the next generation mobile search tool, announced today it will release, on September 9, 2009, its specialized and unique new mobile search tool that gives consumers the immediate ability to bypass typing in URL's on their mobile phones by offering four unique services: See It, vision recognition (ARL); Say It, voice recognition (VRL); Find It, location recognition (GRL); Get It, Hot-Spotting.
David Warthen, Chief Technology Officer of Getfugu, said its singular technology enables consumers to experience the Internet on cellular phones in an entirely new way. Getfugu-installed phones will recognize logos and products through any camera, by simply pointing their phone at a logo to retrieve content from the brand owner; or simply speak into the phone to find a retailer, or say generic keywords such as "best pizza" or "ATM." Getfugu, designed to work with the GPS systems of today's mobile phones, will return content based on the proximity to the user. A keyword of "pizza" will return the five closest pizza parlors. Local businesses can pay for voice-activated key words to position themselves at the top of the search list. Getfugu allows advertisers to monetize their marketing efforts through Hot-Spotting, an ecommerce tool, enabling the consumer to purchase or retrieve information on any item featured in the video simply by touching it on the screen. This function is currently limited to touch-screen phones and selected Blackberry models.
Anticipating its commercial debut, Getfugu has retained several entertainment, technological and broadcast executives to its management team and board, including Michael Jay Solomon, founder and Chairman/CEO of Telepictures Corporation, as Chairman of the Board; CEO Bernard Stolar, former Game Evangelist at Google, and Ask Jeeves (Ask.com) Founder, David Warthen, CTO. Getfugu's technology has also been reviewed positively ahead of its launch by Interpublic's popular brands and agency partners through the company's recent strategic partnership with IPG's Emerging Media Lab, a leading center for consumer research.
About Getfugu: Getfugu, Inc., a technology company, focuses on developing mobile search tools. Its application enables consumers to retrieve content and eliminate the need to type a Website address or search term into a browser. Getfugu's products under development include ARL, which recognizes logos and products through mobile phone cameras; VRL, through which consumers could speak into the phone to retrieve content; GRL, designed to work with the GPS systems of mobile phones; and Hotspotting, a mobile ecommerce tool that enables the consumer to purchase or retrieve information featured in the video by touching it on the screen. Getfugu, Inc. was founded in 2007 and is based in San Francisco, California.