Ideal Financial Solutions Names Benjamin Larsen Controller

Larsen to Oversee Internal Accounting and to Assist in Seeking a Senior Listing


LAS VEGAS, Sept. 16, 2009 (GLOBE NEWSWIRE) -- Ideal Financial Solutions, Inc. (Pink Sheets:IFSL) today announced the hiring of Benjamin Larsen to serve as the company's controller. Mr. Larsen is a Certified Public Accountant in the State of Utah and holds a Master's Degree in Business Administration from the University of Utah. For the last six years prior to joining Ideal Financial, Mr. Larsen was an auditor specializing in high tech, manufacturing publically traded companies for Hansen, Barnett & Maxwell, P.C., (www.hbmcpas.com), a regional accounting firm located in Salt Lake City, Utah, that serves both domestic and international public companies.

"We have been looking long and hard to find a controller with Ben's specific skill set as we continue to work toward being a fully reporting company and moving to a senior exchange," said Kent Brown, Ideal Financial Solutions CFO. "We are thrilled to add Ben to our management team and we look forward to utilizing his many skills to assist us in our growth."

Added Ideal Financial CEO, Steve Sunyich, "A review of our news feed and recent history should establish with the investing public a pattern of activity that expresses our commitment to seeking a senior listing. We're working every day to embolden our business plan with new initiatives and to add integral team members that can be catalytic to all our corporate goals. Mr. Larsen is a much sought after executive that fit our exact needs."

"I am excited to be part of the Ideal Financial team and will immediately take on the tasks of renewing the SEC filing requirements," said Larsen. "Based on my initial review, I anticipate exciting times ahead and look forward to helping the company reach its financial and reporting goals. I would not have come on board had I not believed in both my ability to assist Ideal Financial and the company's bright future."

About Ideal Financial Solutions

Based in Las Vegas, Nevada, Ideal Financial Solutions (www.idealfsi.com) provides the education, support and automated tools to create additional cash resources, rapidly eliminate all non-asset-building debt and build financial independence. As a leader in personal cash flow management systems, Ideal uses its automated CashFlow Management(c) tools (www.myifs.com) and its Credit to Wealth Systems (www.credittowealth.com) to assist individuals, families and small businesses in building financial independence. For investors who would like to receive Ideal's newsletter, please send your email address to: support@idealfsi.com

For the latest news and press, please visit www.idealfsi.com

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995.

Forward Looking Statements. This release may contain forward-looking statements as well as historical information. Forward-looking statements may be identified by terms such as "may," "will," "should," "could," "expects," "plans," "intends," "anticipates," "believes," "estimates," "predicts," "forecasts," "potential," or "continue," or similar terms or the negative of these terms. Forward-looking statements, which are included in accordance with the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995, may involve risks, uncertainties and other factors that may cause the company's actual results and performance in future periods to be materially different from any future results or performance suggested by the forward-looking statements in this release. These risks include, without limitation, the risk that the company's revenues will not continue to grow, that future revenue may not meet projections and that the company will not become, or will be significantly delayed in becoming, a fully reporting company for one or more reasons, including a decision by the company not to pursue fully reporting status, absence of capital or other resources to satisfy compliance status, an adverse action or decision by a regulatory agency or other event. The company expressly disclaims any obligation to update or revise any forward-looking statements found herein.



            

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