Contact Information: Contact: Marsha Palanci or Beth Cotenoff Cornerstone Communications, Ltd. Tel: 212-605-0370
Cornerstone Communications Gives Back
Collects CancerCare's Corporate Responsibility Award
| Source: Cornerstone Communications Ltd.
NEW YORK, NY--(Marketwire - October 20, 2009) - Cornerstone Communications was honored with
the Corporate Responsibility Award during CancerCare's recent Tribute to
Our Friends event in New York City which recognizes individuals and
organizations dedicated to helping CancerCare deliver on its promise -- to
serve anyone who is facing cancer. Ms. Palanci and the entire Cornerstone
team are committed to CancerCare and for years have brought their time and
talent to the CancerCare for Kids' annual Under the Sea Gala fundraiser.
Cornerstone Communication's founder and president, Marsha Palanci, a long
time supporter of CancerCare, is also a board member of the organization.
Diane Blum, Executive Director of CancerCare, commented, "We could not
fulfill our broad ranges of services if it was not for generous gifts of
time, talent and financial support from loyal supporters such as Marsha
Palanci and Cornerstone Communications." She continued, "Cornerstone
conceived and created a video showing the impact of CancerCare's programs
for children that has become an integral part of the gala and contributed
to its success."
In addition to supporting the Under the Sea Gala, Cornerstone created an
annual fundraiser called Knockin' Em Back for a Good Cause, a bowling
tournament where wine and lifestyle media compete to raise money in support
of CancerCare for Kids® and vie for the best team shirts. The agency's
second annual event held last January raised $3,000 and a third tournament
is planned for January 2010.
Marsha Palanci commented, "We are honored to be presented with this award.
The agency has always encouraged staff to support meaningful non-profit
causes. As a company, we've embraced CancerCare. Working together for
such a worthwhile cause has been both rewarding and fun."
For over 15 years, Cornerstone Communications Ltd. has been expanding brand
awareness for premium wines, spirits, and lifestyle clients with its
creative and individualized approach. Clients include Alto Adige Wines,
Bouchaine Winery, the Long Island Wine Council, Montes Winery, Rías Baixas
Albariño, and Ruffino. For more information, go to www.cornerstonepr.com.
CancerCare is a national nonprofit organization that provides free,
professional support services to anyone affected by cancer. For information
about CancerCare's free services, visit www.cancercare.org. Visit
http://www.cancercare.org/get_help/special_progs/cc_for_kids.php, to view
the video created by Cornerstone.