BURLINGTON, VT--(Marketwire - May 26, 2010) - Seventh Generation, the nation's leading brand of non-toxic and environmentally safe household and personal care products, is working with Bachelorette alumni and eco-conscious parents, Trista and Ryan Sutter, to help educate parents nationwide about creating a safe and healthy home environment as well as to support the Safe Chemicals Act of 2010.
Ryan and Trista recently hosted a Healthy Baby Home Party at their home in Colorado for friends and family, where they shared their passion for the environment and using safer products to protect the health of their children. The Sutters shared five easy steps that parents can take to reduce their family's exposure to toxics in everyday products, played informative games, and empowered their guests to support policies that better protect children's health.
"Ryan and I are really passionate about the environment, especially now that we have kids," said mother of Max (2) and Blakesley (1), Trista Sutter. "We want our kids to grow up in a healthy environment and a healthy world, so we were excited to host a Healthy Baby Home Party because it was an easy way to learn about the small things that we can do every day."
The Healthy Baby Home Parties are presented by Healthy Child Healthy World, a nonprofit leader inspiring a movement to create healthier environments for children, and sponsored by Seventh Generation and Stonyfield Farm, the world's leading organic yogurt company. The free parties are hosted by parents with children under the age of two and offer a fun learning experience about creating a healthy environment for the family. Party attendees watch a powerful "Wake-Up Story" DVD that describes the problems of chemicals in our everyday environment and simple ways to reduce your family's exposure to them, play games, and learn how to support protective policies, all while sampling safer products from Seventh Generation and YoBaby yogurt.
"While our name talks about the next seven generations, for most parents it's the next generation that matters the most," said Chuck Maniscalco, CEO of Seventh Generation. "That's why we've teamed up with Healthy Child Healthy World on this important initiative. Through the Healthy Baby Home Parties, hosts and guests will learn how our naturally safe and effective products and others can help create a healthy, safe home for your family."
"Healthy Child Healthy World is pleased to align with corporate leaders Stonyfield Farm and Seventh Generation to empower parents with the Healthy Baby Home Party Kits," said Christopher Gavigan, CEO and Executive Director of Healthy Child. "We are eager to harness the collective power and wisdom of non-profits, businesses, and parents in order to better protect children's health starting today as well as to support the Safe Chemicals Act of 2010 which will protect children's health for years to come."
"Stonyfield is happy to be a part of the Healthy Baby Home Parties because it gives parents a fun way to learn more about creating a healthy home and healthy family," said Stonyfield CE-Yo Gary Hirshberg. "Giving babies nutritious, delicious organic food is a great start. That's why we specially crafted organic YoBaby yogurt to be full of organic goodness and free of everything else."
Parents interested in hosting their own Healthy Baby Home Party can apply on www.HealthyBabyHomeParty.com. You can also view video footage from Trista and Ryan's party on the website.
ABOUT SEVENTH GENERATION
Seventh Generation is committed to being the most trusted brand of household and personal-care products for your living home. Our products are healthy and safe for the air, the surfaces, the fabrics, the pets, and the people within your home -- and for the community and environment outside of it. Seventh Generation also offers products for baby that are safe for your children and the planet.
For information on Seventh Generation cleaning, paper, baby and feminine personal care products, to find store locations, and explore the company's website visit www.seventhgeneration.com. To read more about Seventh Generation's corporate responsibility, visit the Corporate Consciousness Report at: www.seventhgeneration.com/corporate-responsibility/2008.
ABOUT HEALTHY CHILD HEALTHY WORLD
Healthy Child Healthy World is national, non-profit 501(c) 3 organization inspiring a movement to protect young children from harmful chemicals.
We exist because over 125 million Americans, predominantly children, now face an historically unprecedented rise in chronic disease and illness such as cancer, autism, asthma, allergies, birth defects, ADD / ADHD, obesity, diabetes, and learning and developmental disabilities. Credible scientific evidence increasingly points to environmental hazards and household chemicals as causing and contributing to many of these diseases.
Healthy Child Healthy World aims to educate parents, support protective policies, and engage communities to make responsible decisions, simple everyday choices, and well-informed lifestyle improvements to create healthy environments where children and families can flourish. Please visit www.healthychild.org for more information.
ABOUT STONYFIELD FARM
Stonyfield Farm, celebrating its 27th year, is the world's leading organic yogurt company. Its all natural and certified organic yogurt, smoothies, milk, soy yogurt, frozen yogurt and ice cream are distributed nationally. The company advocates that healthy food can only come from a healthy planet. Its organic ingredient purchases keep over 180,000 farm acres free of toxic, persistent pesticides and chemical fertilizers that can contaminate soil, rivers and drinking water. To help reduce climate change, Stonyfield offsets all of the C02 emissions generated from its facility energy use. The company also started a nonprofit called Climate Counts (www.climatecounts.org) which shows people how they can help fight climate change by the way they shop and invest. Stonyfield also donates 10% of its profits to efforts that help protect and restore the Earth. For more information about Stonyfield Farm, its products and initiatives, visit www.stonyfield.com.
Contact Information:
Contact:
Chrystie Heimert
Seventh Generation
(802) 540-3620
chrystie@seventhgeneration.com
www.seventhgeneration.com
Erin Bobal
Coyne PR
(212) 938-0166
ebobal@coynepr.com
